MCM 252
Graphic Design
SUMMER 2013
Q1. Name two types of PRINT and their uses. Describe each one in detail: 1- Posters: A poster is any piece of printed-paper designed to be attached to a wall or vertical surface. Typically posters include both textual and graphic elements. Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers (particularly of events, musicians and films), propagandists, protestors and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works, and are generally low-cost compared to original artwork. 2- Catalogs: A list or itemized display, as of titles, course offerings, or
articles for exhibition or sale, usually including descriptive information or illustration.
The catalogs are published a printed document or (e catalogs on the Internet or on a diskette CD/DVD etc.
3- Cooperate identity: Combination of color schemes, design, words, etc. that a firm employs …show more content…
However, if using multiple images, keep them connected both through alignment and proximity – (grouping the images so that they form a single visual unit and aligning them in a similar fashion.) 3. Keep Odd or Even Elements in Balance Creating the right balance is both about the number of text and graphics elements and how they are arranged on the page. Odd numbers tend to create a more dynamic layout. Use an odd number of visuals, odd numbers of text columns. Or, create a dynamic layout with an asymmetrical arrangement of elements. 4. Divide the Page Into Thirds Related to balance, the rule of thirds suggests that a more pleasing composition is possible if your arrangement of text and graphics can be placed using one of these