Preview

Medical Tourism

Powerful Essays
Open Document
Open Document
11038 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Medical Tourism
Contemporary Issues in Marketing
On
Medical Tourism

Submitted To:
Prof. Neelima Ruparel

Submitted By:
Jaypal Shah (11075)
Hiten Dabhi (11051)
Batch: 2010-12

Gujarat University
B.K. School of Business Management

Declaration

I hereby declare that the CIM project report on “Medical Tourism” is an original and bonafide project carried out by me and duly submitted in partial fulfillment of the requirements for awarding a Masters in Business Administration at B K School of Business Management, Ahmedabad.
This project has been done under the Guidance of Professor Dr Neelima Ruparel, faculty, B K School of Business Management and has not previously been submitted in part/ full, towards any other degree or diploma program.

Place: - Ahmedabad
Date: - 2/5/2012 Jaypal Shah (11075) Hiten dabhi (11051) MBA II Batch- 2010-12, BKSBM, Ahmedabad.

Acknowledgement

The Contemporary Issues on “Medical Tourism” was a great learning experience. I would like to thank many people who helped and guided me throughout the project.
Firstly, We would like to thank my mentor, Dr Neelima Ruparel, without whose constant support and guidance, this project would not have been completed. She provided me with all the necessary inputs wherever and whenever required and for her constant feedbacks and Information about the project.
Further we would like to extend our acknowledgement to Dr. Sarla Achuthan for providing the environment and

You May Also Find These Documents Helpful

  • Good Essays

    Concierge Medicine

    • 1042 Words
    • 5 Pages

    Medicine has changed in the past years in many ways. With the change and inventions of new cures, technology, and less invasive procedures, medicine has become a whole different world. Though there has been many enhancements that increase the productivity and treatment outcomes in medicine, the delivery method and care has changed along with it, and not for always for the best. Hospitals are what people find security and safety from all illness and diseases they have come across, but with the change of the economy and budget cuts, the first thing to cut is patient care and service. When people think of hospitals they think of long lines, waiting for hours for a simple procedure or question, medications that aren’t helpful and no care or relationship with the doctor. Patients get less time with physicians and more time with physician assistants and nurses. Many hospitals and clinics have made it known at the first meeting that after the initial appointment, the remainder of appointments will be either with the nurse practitioner or physician assistant. With less care and relationship from the physician, patients start to wonder why pay high dollar for less service, and that’s where the issue arises.…

    • 1042 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    High quality care, state-of-the-art facilities, and skilled doctors are available in many parts of the world, including in developing countries.…

    • 388 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Kpj Healthcare Berahd

    • 1118 Words
    • 5 Pages

    new sites. Despite the government‟s focus on transforming Malaysia into a medical-tourism destination, we believe this is a long-term plan, as Malaysia is less competitive in services compared to peers.…

    • 1118 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Medical Tourism in India

    • 6265 Words
    • 26 Pages

    The study aims at finding the current scenario of Medical Tourism and also to get an overview of the healthcare industry in India. The survey also aims at finding out the performance of various hospitals in the region based on certain parameters and criteria’s to judge the market viability of medical tourism. But in order to full appreciate the survey one needs to understand the term Medical Tourism ad the current Indian and Global scenario of Medical tourism and its practices in India.…

    • 6265 Words
    • 26 Pages
    Powerful Essays
  • Satisfactory Essays

    Medicine and Health Care

    • 327 Words
    • 2 Pages

    Some people worried about the quality of medical care in other countries. The risk can be mitigated. Medical tourists can go to new hospitals and most of which are private. People can get skilled physicians treatment.…

    • 327 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    According to the newsletter by Malaysia Healthcare Travel Council (Malaysia Now a Popular Medical Travel Destination for the GCC Countries, 14th April 2014), Malaysia is among the few countries from all over the world where by the medical tourism is backing by the government under the Ministry Of Health Malaysia(MOH). It is very proud to be a Malaysian as lately, our country, Malaysia has been ranked no.3 wordwide for its healthcare system by International Living in its 2014 Global Retirement Index. The medical tourists coming to Malaysia has been increased from 583,000 in year 2011, 671,000 in year 2012 to 768,000 in year 2013. It is very proud to announced that Malaysia private hospitals has bagged 3 out of 9 awards presented during the inaugural IMTJ Medical Travel Awards 2014 which is held in Dubai in March 2014 as the International Hospital of the Year, International Dental Clinic of the Year and International Infertility Clinic of the Year. Majority of the client will flew over to Penang, Malaysia for treatment and at the same time they will have a short tourism with their families in the town if their time stay in Penang is permitted which indirectly their visiting has increased the medical tourism profit in our country. The…

    • 2096 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    Healthcare travel is a global phenomenon with an anticipated 35% growth in the coming years. Taking this trend into consideration, Malaysia is aiming to attract more than 437,000 medical tourists this year with an estimated income of RM431 million. This is an increase from 392,956 healthcare travelers last year, with an income of RM379 million (New Straits Times, 2011). Private hospitals have been identified to be the driver of this transformation.…

    • 4994 Words
    • 20 Pages
    Powerful Essays
  • Powerful Essays

    Medical Tourism in Goa

    • 2870 Words
    • 12 Pages

    Health care and tourism seems quite an odd couple, but with the growing needs in the health-care industry coupled with the idea of a holiday after, is irresistible and people are looking towards India both for allopathic and ayurvedic treatments. The idea of medical tourism never crossed the Goan mind until the seting up of the Apollo Victor Hospital at Margao which is the first super specialty, multi-specialty, tertiary care hospital in the state. With the advent of this hospital, Goa suddenly woke up to this new concept, which caters to people coming in either for planned treatments or for unplanned treatments.…

    • 2870 Words
    • 12 Pages
    Powerful Essays
  • Powerful Essays

    References: Al-Lamki, L. 2011, "Medical Tourism: Beneficence or maleficence?", Sultan Qaboos University medical journal, vol. 11, no. 4, pp. 444.…

    • 3820 Words
    • 16 Pages
    Powerful Essays
  • Satisfactory Essays

    India's annual earnings through Medical Tourism is all set to double to 8000 Crore Rupees [2000 million US dollars] by year 2012 according to a recent study. The main reasons the study claims why medical tourism would flourish in India include much more lower medical costs for various surgical procedures such as bone narrow transparent, coronary bye-pass surgery, knee transplant and liver transplant as compared to western countries and even many of the Asian countries. Very good medical infrastructure not only in large Metros but also in tertiary towns is another reason for medical tourists favouring India.Availability of highly qualified medical professionals and nurses gives them the confidence to do such major procedures here.…

    • 284 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Health Tourism

    • 4079 Words
    • 17 Pages

    Medical tourism (also called medical travel, health tourism or global health care) is a term initially coined by travel agencies and themass media to describe the rapidly-growing practice of traveling across international borders to obtain health care. Such services typically include elective procedures as well as complex specialized surgeriessuch as joint replacement (knee/hip), cardiac surgery, dental surgery, and cosmetic surgeries. However, virtually every type of health care, including psychiatry, alternative treatments, convalescent care and even burial services are available. As a practical matter, providers and customers commonly use informal channels of communication-connection-contract, and in such cases this tends to mean less regulatory or legal oversight to assure quality and less formal recourse to reimbursement or redress, if needed. Over 50 countries have identified medical tourism as a national industry.However, accreditationand other measures of quality vary widely across the globe, and there are risks and ethical issues that make this method of accessing medical care controversial. Also, some destinations may become hazardous or even dangerous for medical tourists to contemplate.…

    • 4079 Words
    • 17 Pages
    Powerful Essays
  • Good Essays

    Medical tourism is a growing sector in India. India’s medical tourism sector is expected to experience an annual growth rate of 30%, making it a $2 billion industry by 2015.[1][2] As medical treatment costs in the developed world balloon - with the United States leading the way - more and more Westerners are finding the prospect of international travel for medical care increasingly appealing. An estimated 150,000 of these travel to India for low-priced healthcare procedures every year.[3]…

    • 927 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Health Tourism

    • 1035 Words
    • 5 Pages

    The quality of service coupled with comparatively low charges for common surgeries has made India an attractive destination for medical value travel. The main clientele comes from the neighbouring countries but an increasing number of non-resident Indians (NRIs) settled in the US and the UK have also been availing of the healthcare services in India. There is a good prospect of patients coming from the Middle East in future. The competitiveness of India in health tourism is enhanced by the attractiveness of the alternative systems of medicine, Ayurveda in particular, for the foreign tourists. A large number of tourists, both domestic and foreign, undergo treatment under Ayurveda not only for improving their fitness and well-being but also for curing many types of chronic diseases. The unique position that Kerala enjoys with respect to Ayurveda is due to the fact that the treatment in the State has proved effective in dealing with certain diseases, which are incurable by other systems.…

    • 1035 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Medical Tourism

    • 2236 Words
    • 9 Pages

    The consumption of health care in a foreign land is not a new phenomenon, and developments must be situated within the historical context. Individuals have travelled abroad for health benefits since ancient times, and during the 19th Century in Europe for example there was a fashion for the growing middle-classes to travel to spa towns to take the waters‘, which were believed to have health-enhancing qualities. During the 20th Century, wealthy people from less developed areas of the world travelled to developed nations to access better facilities and highly trained medics. However, the shifts that are currently underway with regard to medical tourism are quantitatively and qualitatively different from earlier forms of health-related travel. The key differences are a reversal of this flow from developed to less developed nations, more regional movements, and the emergence of an international market for patients. The key features of the new 21st Century style of medical tourism are summarized below:…

    • 2236 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Medical Tourism

    • 1874 Words
    • 8 Pages

    Due to the low prices of medical procedures and surgery abroad, some people worry that medical tourism might be fraud or a scam. The main reason behind the low prices of medical treatments abroad is the low cost of labor in the popular medical tourism destinations.…

    • 1874 Words
    • 8 Pages
    Good Essays