Penshoppe Clothing provides a variety of styles to choose from and constantly update its collection. Started in 1986, today Penshoppe is recognized as one of the market leaders in the Philippine's in fashion, accessorries and personal care product industry.
Penshoppe was launched in 1986 by young Chief Executive Officer Bernie Liu and a few friends in Cebu City, Philippines, who were privy to the clothing needs of young people. T-shirts basically composed 80% of students’ clothing repertoire back then. So Penshoppe sold shirts with graphic oriented designs and offered the market with unique choices that added value to them.
After having established market dominance in Visayas and Mindanao, Penshoppe opened its first boutique in SM City North Edsa in 1991. Through the years, its network has expanded to 300 sites, all strategically located in the country’s key shopping areas.
Penshoppe further crossed barriers in 2002 by launching the brand in Xiamen, China extending its brand-building expertise beyond the national borders.
Penshoppe unveiled its mid-year collection in a fashion show titled “Stylescape: Manila” during the recent Philippine Fashion Week Holiday Collection 2009 last May 30, at the Main Atrium of SM Mall of Asia in Pasay City. Penshoppe models, led by Club Pen members Akihiro Sato, Victor Basa, Solenn Heusaff, Melissa Ricks, JC Tiuseco, Matteo Guiducelli and Dominc Roque showcased Penshoppe’s latest styles and designs on the runway.
Penshoppe took inspiration from the classics and owned the style by mixing it with twists of urban grunge, chic checks, striking stripes and dandy denims. “It’s very crushed from the ’90s. Parang, it’s a more refined version updated for today,” says Penshoppe brand director Alex Mendoza.
Penshoppe Careers/Openings: Corporate Positions - Red Logo - Credit and Collection Specialist ((tag: fashion, retail, marketing, planning, penshoppe, donita, rose, solenn, akihiro, sato, heusaff, bea, soriano, gabc,