MGT648 656
CONFIDENTIAL
BM/JAN 2013/MGT648/656
UNIVERSITI TEKNOLOGI MARA
FINAL EXAMINATION
COURSE
RESEARCH METHODS/ RESEARCH
METHODOLOGY
COURSE CODE
MGT648/656
EXAMINATION
JANUARY 2013
TIME
3 HOURS
INSTRUCTIONS TO CANDIDATES
1.
This question paper consists of six (6) questions.
2.
Answer four (4) questions in the Answer Booklet. Start each answer on a new page.
Do not bring any material into the examination room unless permission is given by the invigilator. Please check to make sure that this examination pack consists of:
i)
ii)
the Question Paper an Answer Booklet - provided by the Faculty
DO NOT TURN THIS PAGE UNTIL YOU ARE TOLD TO DO SO
This examination paper consists of 4 printed pages
© Hak Cipta Universiti Teknologi MARA
CONFIDENTIAL
CONFIDENTIAL
2
BM/JAN 2013/MGT648/656
QUESTION 1
a)
How is applied research distinct from basic research? Explain with example.
(8 marks)
b)
Discuss with example two (2) instances where an external research team would be useful and two (2) other instances when internal research team would be deployed.
(12 marks)
c)
A researcher wants to investigate the effective way for an organization to recover from a service failure. Her objective is to propose a guideline for establishing the proper 'fit' between service failure and service recovery that will generalize across a variety of service industries.
Explain, with reasons, whether the above scenario falls into the category of applied or basic research.
(5 marks)
QUESTION 2
a)
Describe how a business research facilitates decision-making.
(5 marks)
b)
Explain the stages involved in the business research process.
(20 marks)
QUESTION 3
a)
What is the purpose of literature review?
(6 marks)
b)
Define problem statement. Explain why it is important to define the problem in doing a research. (10 marks)
c)
Write APA format of referencing for the followings:
i)
a book written by Barbara G. Tabachnick and Linda S. Fidell in 2007 titled 'using
multivariate
BM/JAN 2013/MGT648/656
UNIVERSITI TEKNOLOGI MARA
FINAL EXAMINATION
COURSE
RESEARCH METHODS/ RESEARCH
METHODOLOGY
COURSE CODE
MGT648/656
EXAMINATION
JANUARY 2013
TIME
3 HOURS
INSTRUCTIONS TO CANDIDATES
1.
This question paper consists of six (6) questions.
2.
Answer four (4) questions in the Answer Booklet. Start each answer on a new page.
Do not bring any material into the examination room unless permission is given by the invigilator. Please check to make sure that this examination pack consists of:
i)
ii)
the Question Paper an Answer Booklet - provided by the Faculty
DO NOT TURN THIS PAGE UNTIL YOU ARE TOLD TO DO SO
This examination paper consists of 4 printed pages
© Hak Cipta Universiti Teknologi MARA
CONFIDENTIAL
CONFIDENTIAL
2
BM/JAN 2013/MGT648/656
QUESTION 1
a)
How is applied research distinct from basic research? Explain with example.
(8 marks)
b)
Discuss with example two (2) instances where an external research team would be useful and two (2) other instances when internal research team would be deployed.
(12 marks)
c)
A researcher wants to investigate the effective way for an organization to recover from a service failure. Her objective is to propose a guideline for establishing the proper 'fit' between service failure and service recovery that will generalize across a variety of service industries.
Explain, with reasons, whether the above scenario falls into the category of applied or basic research.
(5 marks)
QUESTION 2
a)
Describe how a business research facilitates decision-making.
(5 marks)
b)
Explain the stages involved in the business research process.
(20 marks)
QUESTION 3
a)
What is the purpose of literature review?
(6 marks)
b)
Define problem statement. Explain why it is important to define the problem in doing a research. (10 marks)
c)
Write APA format of referencing for the followings:
i)
a book written by Barbara G. Tabachnick and Linda S. Fidell in 2007 titled 'using
multivariate