Top-Rated Free Essay
Preview

Mili

Satisfactory Essays
314 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Mili
Introduction

Mili is a canned food product line managed and distributed by Goh Joo Hin Pte Ltd. It offers consumers a wide variety of canned foods in 6 broad product categories namely fruits, vegetables, vegetarian, meat, seafood and sauces.
Mili has a dynamic and broad brand portfolio and architecture that is responsive to the busy lifestyle and constantly changing cooking needs of today's consumers. It has an extensive range of 63 ingredient products and recipes which will continue to expand at a rate of 4 lines a year to meet consumers' needs and stay ahead of competitors.
Mili is presently registered and protected in 17 markets that include Brunei, Cambodia, China, France, Hong Kong, Indonesia, Japan, Korean, Malaysia, Myanmar, Peru, Philippines, Singapore, Sri Lanka, Republic of China (Taiwan), Thailand and Vietnam
Its distribution channels have increased exponentially, ranging from I.T. retail shops to departmental stores such as Harvey Norman, Best Denki, Carrefour and Courts.
The company has strong competitors like Ayam Brand which most popular canned company in Malaysia.

Product

Canned vegetarian

flavor | Five Spice Rolled Bean Curd Skin | Braised Mushrooms with Bamboo Shoots | Mock Duck | Braised Gluten | Jin Huang Shuang Bao | Packing | Size :24 x 280g | Size: 24 x 280g | Size: 24 x 280g | Size: 24 x 280g | Size: 24 x 280g | flavor | Buddha Jump Over the Wall | Sweet & Sour Pork | Mock Abalone | Mock Chicken | Luo Han Zhai | Packing | Size :24 x 280g | Size: 24 x 280g | Size: 24 x 280g | Size: 24 x 280g | Size: 24 x 280g | flavor | Seasoning Mixed Mushroom | Packing | Size :24 x 280g |

PESTEL

Political& Legal * Tax policies * Environmental regulations * Government organization attitude * Consumer protection * Food safty * Halal food | Economic * Taxation * Stage of the business cycle * Consumer confidence * Economic growth | Social & Environmental * Income distribution * Trends * Health consciousness * Living conditions * Recycling | Technological * New inventions and development * Industry focus on technology * Rate of technology transfer |

You May Also Find These Documents Helpful

  • Good Essays

    Maintaining a stable economy is no small challenge for any nation however possessing the ability to change and invent new and created ways of maintaining makes for a thriving economy. This newsletter will summarize the different economic factors that affect aggregate demand and supply such as unemployment, expectations, consumer income, and interest rates within the United States. Additionally, what fiscal policies are recommended by the United States government and whether or not these policies are effective and getting them back on track are discussed.…

    • 1418 Words
    • 6 Pages
    Good Essays
  • Good Essays

    The United States and other industrial economies have gone through periods of fl uctuations in real GDP, employment, and the price level. Although they have certain phases in common—peak, recession, trough, expansion—business cycles vary greatly in duration and intensity. 2. Although economists explain the business cycle in terms of underlying causal factors such as major innovations, productivity shocks, money creation, and fi nancial crises, they generally agree that changes in the level of total spending are the immediate causes of fl uctuating real output and employment. 3.…

    • 587 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    JHS CAFETERIA MENU $2.35 Includes salad bar and milk MARCH 2014 (Subject to change) Condiments available daily: Catsup, Mustard, Honey Mustard, BBQ Sauce and Hot Sauce Monday Tuesday MAR. 3 MAR. 4 Popcorn Chicken WG Cheese Filled Breadstix WG Mashed Potatoes/Gravy…

    • 256 Words
    • 5 Pages
    Satisfactory Essays
  • Good Essays

    Macroeconomics is the study of the economy as whole (Colander, 2013, p. 5). It considers the problems of inflation; unemployment, business cycles, and growth (Colander, 2013, p. 5). Inflation is a general increase in prices and fall in the purchasing value of money. Unemployment rate refers to the number of people actively looking for a job but unable to find one (Colander, 2013, p. 5). Business cycle is a cycle or series of cycles of economic expansion and contraction (Colander, 2013, p. 5). Economist analyzes each of these factors to determine the state of the economy. We live in an environment that is constantly changing. There are a number of factors, behaviors and trends that affect the economy. One event can caused a domino effect. This paper will outline how scenarios such as purchasing groceries, massive layoffs, and a decrease in taxes affects government, households, and businesses.…

    • 739 Words
    • 3 Pages
    Good Essays
  • Better Essays

    “Consumer confidence, capital spending expected to stimulate economic growth.” Business Perspectives Winter 1992: 3+. Academic OneFile. Web. 31 Jan. 2013.…

    • 2016 Words
    • 9 Pages
    Better Essays
  • Good Essays

    Eco372 Week 1 Individual

    • 943 Words
    • 4 Pages

    Colander, D. C. (2010). Macroeconomics (8th ed.). Boston, MA: McGraw-Hill/Irwin. (pg. 4, 5, 7, 9, 28-29, 158, 171, 184).…

    • 943 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    b. Measuring the impact of tax policies on total consumer spending in the economy: Macroeconomics…

    • 655 Words
    • 3 Pages
    Powerful Essays
  • Good Essays

    Uk Charity

    • 810 Words
    • 4 Pages

    * Exchange rates; interest rates; unemployment; levels of disposable income; savings; confidence in the economy; consumer confidence; boom vs. recession ….…

    • 810 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    The purpose of this paper is to describe the following terms: gross domestic product (GDP), Real GDP, Nominal GDP, Unemployment rate, inflation rate, and interest rate. Then we have to describe how purchasing of groceries, massive layoff of employees, and decrease in taxes affects government, households, and businesses. Learning and understanding the terminology of economics and what really makes the economy work will give us a better insight on why things operate the way that they do.…

    • 548 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    MacroEconomics

    • 624 Words
    • 3 Pages

    This paper will discuss the macroeconomic situation of the United States, including but not limited to unemployment, inflation and recession and the effect of these things on the economy.…

    • 624 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    meli

    • 760 Words
    • 4 Pages

    Students will perform a Case Analysis Memoranda (CAM) assignment. The name of the case is…

    • 760 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Heintz, J., Folbre, N. (2000) Field Guide to the U.S. Economy. New York: New Press, New Updated edition. pg. 145-149…

    • 4951 Words
    • 20 Pages
    Powerful Essays
  • Good Essays

    Mamee mainly focus in producing snacks, but it had expand its product in producing beverages such as soft drinks, this type of products mostly demanded by consumers is mostly influenced by their beliefs and attitudes which, in turn, are influenced by social…

    • 800 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Wand and Following Tools

    • 301 Words
    • 2 Pages

    You now have a file with different layers, if you want to you can still make revisions . If you want to print the file then make it 1 layer…

    • 301 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    CSR sample budget

    • 289 Words
    • 2 Pages

    BUDGET FOOTBALL ITEMS DETAILS (RM) QUANTITY AMOUNT (RM) EXPECTED INCOME: CIMB 700 700 Fee (RM160 per team) 160 8 1280 TOTAL EXPECTED INCOME 1980 EXPECTED EXPENSES: Publication and Promotion Poster 1 25 25 Handbill 0.05 200 10 Flyers 0.10 150 15 Banner 40 1 40 Special Task Nametag 2 30 60 Prizes : 1st 200 1 200 2nd 100 1 100 3rd 50 1 50 Hampers 50 8 400 Certificates for participants 1.50 128 192 Certificates for committees 1.50 30 45 Catering Refreshments for participants 3 128 384 Refreshments for committees 3 30 90 Preparation and Technical Referees 50 4 200 Ball 60 2 120 Miscellaneous 49 49 TOTAL EXPECTED EXPENSES RM1980 1. BUDGET BADMINTON…

    • 289 Words
    • 2 Pages
    Satisfactory Essays