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ASOS
In this essay we will discuss the advantages and disadvantages of ASOS using e-business to carry out their business activities. We will look at facts and figures and do research to check the different advantages and disadvantages of using e-business instead of a shop to carry out the business activities.
ASOS began in June of 2000 and was founded by Nick Robertson and Quentin Griffiths. It is the United Kingdom’s largest independent online fashion retailer with over 2000 employees and their headquarters is based in Camden, London in the United Kingdom. They have opened their first international office in Sydney, Australia in 2012 and this shows how big it has become. The name itself ASOS actually stands for As Seen on Screen.
ASOS is a retail clothing website for both men and women; it is a global retailer for fashion and beauty products and offers over 60,000 own branded items at a reasonable price with 1,500 new items being introduced to the website each week, the target age that ASOS would reach out is between 18-30 year olds. The website itself attracts 23.2 million visitors a month and has 12.1 million registered users in 241 countries across the world and has received many awards for its role in the fashion industry. ASOS ships to over 237 countries worldwide and does free delivery on all orders.
Some of the advantages of this business being online are that shoppers from all over the world are able to access their site with just a few clicks and have the item or the items that they want delivered straight to their door without having to leave the house, which Is great for customers who may have a disability or would prefer to shop online.
In this essay we will discuss the advantages and disadvantages of ASOS using e-business to carry out their business activities. We will look at facts and figures and do research to check the different advantages and disadvantages of using e-business instead of a shop to carry out the business activities.
ASOS began in June of 2000 and was founded by Nick Robertson and Quentin Griffiths. It is the United Kingdom’s largest independent online fashion retailer with over 2000 employees and their headquarters is based in Camden, London in the United Kingdom. They have opened their first international office in Sydney, Australia in 2012 and this shows how big it has become. The name itself ASOS actually stands for As Seen on Screen.
ASOS is a retail clothing website for both men and women; it is a global retailer for fashion and beauty products and offers over 60,000 own branded items at a reasonable price with 1,500 new items being introduced to the website each week, the target age that ASOS would reach out is between 18-30 year olds. The website itself attracts 23.2 million visitors a month and has 12.1 million registered users in 241 countries across the world and has received many awards for its role in the fashion industry. ASOS ships to over 237 countries worldwide and does free delivery on all orders.
Some of the advantages of this business being online are that shoppers from all over the world are able to access their site with just a few clicks and have the item or the items that they want delivered straight to their door without having to leave the house, which Is great for customers who may have a disability or would prefer to shop online.