Mission & Vision
Mission
Statement is a brief description of the higher goals of an organization. It's purpose is to improve the cohesion and coherence of an organization.
Examples:
1) Wal-Mart Stores:
To help people save money so they can live better.
2) Metro:
To bring together people and products in all corners of the globe.
3) Tesco:
To create value for our customers to earn their lifetime loyalty.
4) Gazprom:
To ensure an efficient and balanced gas supply to consumers in the Russian Federation and full l its long-term contracts on gas export at a high level of reliability.
5) EDF:
To bring sustainable energy solutions home to everyone.
6) Daimler:
To produce cars and trucks that people will want to buy, will enjoy driving and will want to buy again.
7) Honda:
To seek technology that helps realize true peace and hapiness on earth. 8) Google:
To organize the world's information and make it universally accessible and useful.
Vision
A Vision Statement outlines what the organization wants to be, or how it wants the world in which it operates to be. It concentrates on the future.
Examples:
1. Wal-Mart Stores:
To become the worldwide leader in retailing.
2. Metro:
To innovate through cooperation.
3. Sony:
To have the world look to Sony for comprehensive entertainment.
4. Samsung:
To lead the digital convergence movement.
5. BMW:
To be the most successful premium manufacturer in the industry.
6. IBM:
To be first-and-foremost on any new enterprise data centre migration shortlist.
7. Deutsche Post:
To remain Die Post fur Deutschland as well as the logistics company for the world.
8. Starbucks:
To inspire and nurture the human spirit {one person, one cup, and one neighborhood at a time.
9. Nike:
To bring inspiration and innovation to every athlete in the world. If you have a body, you are an
Statement is a brief description of the higher goals of an organization. It's purpose is to improve the cohesion and coherence of an organization.
Examples:
1) Wal-Mart Stores:
To help people save money so they can live better.
2) Metro:
To bring together people and products in all corners of the globe.
3) Tesco:
To create value for our customers to earn their lifetime loyalty.
4) Gazprom:
To ensure an efficient and balanced gas supply to consumers in the Russian Federation and full l its long-term contracts on gas export at a high level of reliability.
5) EDF:
To bring sustainable energy solutions home to everyone.
6) Daimler:
To produce cars and trucks that people will want to buy, will enjoy driving and will want to buy again.
7) Honda:
To seek technology that helps realize true peace and hapiness on earth. 8) Google:
To organize the world's information and make it universally accessible and useful.
Vision
A Vision Statement outlines what the organization wants to be, or how it wants the world in which it operates to be. It concentrates on the future.
Examples:
1. Wal-Mart Stores:
To become the worldwide leader in retailing.
2. Metro:
To innovate through cooperation.
3. Sony:
To have the world look to Sony for comprehensive entertainment.
4. Samsung:
To lead the digital convergence movement.
5. BMW:
To be the most successful premium manufacturer in the industry.
6. IBM:
To be first-and-foremost on any new enterprise data centre migration shortlist.
7. Deutsche Post:
To remain Die Post fur Deutschland as well as the logistics company for the world.
8. Starbucks:
To inspire and nurture the human spirit {one person, one cup, and one neighborhood at a time.
9. Nike:
To bring inspiration and innovation to every athlete in the world. If you have a body, you are an