Mkt 421 Week 1 Compare And Contrast Marketing And Sales
Marketing
Many people would say that marketing and sales are exactly the same thing. However there are differences and understanding these differences is what makes people see that one is needed for the other to work. There are questions that should be asked such as what marketing strategies work best for the sales team and will help the company more, and how to explain to sales associates exactly what marketing is. For an employer, explaining what sales is to the marketing team and what marketing is to the sales team is imperative to the daily operations of the company. Most people know what sales is, considering it is the act of selling a service or good to a customer. What most do not fully understand is what marketing really is. While there are a lot of technical definitions of the term ‘marketing’, there are also a lot of interpretations of the definitions and all companies use marketing to a different degree and in different aspects.
Marketing (in my opinion) is advertising. It is how businesses sell their services and/or goods. Businesses will come up with these catchy little phrases, commercials, and signs or newspaper advertisements that are meant to …show more content…
The text explains in detail how marketing applies to all business types, both profit and non-profit. A particular part of the text explains what some executives feel marketing is compared to what it really is. While a lot of executives think of it as must get rid of product, when in actuality marketing is how a company and the marketing executives look at the wants and needs of the clients and customers. There is a lot of useful information to be found in the text about the definition of
Many people would say that marketing and sales are exactly the same thing. However there are differences and understanding these differences is what makes people see that one is needed for the other to work. There are questions that should be asked such as what marketing strategies work best for the sales team and will help the company more, and how to explain to sales associates exactly what marketing is. For an employer, explaining what sales is to the marketing team and what marketing is to the sales team is imperative to the daily operations of the company. Most people know what sales is, considering it is the act of selling a service or good to a customer. What most do not fully understand is what marketing really is. While there are a lot of technical definitions of the term ‘marketing’, there are also a lot of interpretations of the definitions and all companies use marketing to a different degree and in different aspects.
Marketing (in my opinion) is advertising. It is how businesses sell their services and/or goods. Businesses will come up with these catchy little phrases, commercials, and signs or newspaper advertisements that are meant to …show more content…
The text explains in detail how marketing applies to all business types, both profit and non-profit. A particular part of the text explains what some executives feel marketing is compared to what it really is. While a lot of executives think of it as must get rid of product, when in actuality marketing is how a company and the marketing executives look at the wants and needs of the clients and customers. There is a lot of useful information to be found in the text about the definition of