Mobilink Telecommunications Pakistan
Executive Summary
This report is a result of the instructions of our teacher, Ms.Sobia Shokat. Who is conducting the course Principles of Management.
This effort by the student team will serve two distinct purposes; the first is to establish a comprehensive working model of the management practices at Mobilink. The second advantage is to evaluate the organization from an independent observer’s point of view; this would result in establishing an impartial but critical analysis of the organization. This analysis would help in isolating any problem areas with in the organization that might have crept into its day to day affairs.
The report starts off with a brief profile of the organization. It then looks at Mobilink’s parent firm, Orascom Telecom and what values Mobilink have inherited from this multinational telecommunications company.
It then looks at the company mission statement, its vision and its core values. Then the report looks at the key management functions of planning, organizing, staffing, leading and controlling. Then the student team attempts to undertake a SWOT analysis of the organization under the current market and prevalent situation.
Then the report looks into the strategic management of the company and how it plans to preserve its position of market leaders in the country by improving on the quality provided to its existing customers and also attracting new consumers so that the company continues to grow in the years to come.
Finally the student team has attempted to put forth a list of suggestions to the management of he company so that it helps them not only the current market status of leaders in their field but also to continually grow into the future by providing ongoing value addition improved services and products to its valued customers.
Table of Contents
Title Page No
Company Profile 9
Values of the company 11
Functions of Management 12 Planning 12 Types of
This report is a result of the instructions of our teacher, Ms.Sobia Shokat. Who is conducting the course Principles of Management.
This effort by the student team will serve two distinct purposes; the first is to establish a comprehensive working model of the management practices at Mobilink. The second advantage is to evaluate the organization from an independent observer’s point of view; this would result in establishing an impartial but critical analysis of the organization. This analysis would help in isolating any problem areas with in the organization that might have crept into its day to day affairs.
The report starts off with a brief profile of the organization. It then looks at Mobilink’s parent firm, Orascom Telecom and what values Mobilink have inherited from this multinational telecommunications company.
It then looks at the company mission statement, its vision and its core values. Then the report looks at the key management functions of planning, organizing, staffing, leading and controlling. Then the student team attempts to undertake a SWOT analysis of the organization under the current market and prevalent situation.
Then the report looks into the strategic management of the company and how it plans to preserve its position of market leaders in the country by improving on the quality provided to its existing customers and also attracting new consumers so that the company continues to grow in the years to come.
Finally the student team has attempted to put forth a list of suggestions to the management of he company so that it helps them not only the current market status of leaders in their field but also to continually grow into the future by providing ongoing value addition improved services and products to its valued customers.
Table of Contents
Title Page No
Company Profile 9
Values of the company 11
Functions of Management 12 Planning 12 Types of