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Motivation

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Motivation
MOTIVATION

Concept of Motivation: Motivation is a psychological concept which acts as a force that propels a person to act or not to act in a certain way. Robert D. Irwin defines motivation as “Motivation means a process of stimulating people to action to accomplish a desired goal”. A manager needs to coordinate several factors of production and these factors can be classified into non human and human factors. The efficiency of non human factors such as material, machine, etc depends on the technology used but for the human factors, the motivation becomes pertinent. It is viewed as incremental intuition towards accomplishing a job. It is a typified individual phenomenon where every individual shall be identified by the uniqueness of each. It is intentional, i.e. it depends on the behavioural pattern of the worker as how they get motivated and it is multifaceted. D.E. McFarland defines it as “Motivation refers to the way in which urges, drives, desires, aspirations, stringing, need, control can explain the behaviour of a human being”. Thus, objective of motivational instruments are to identify the issues that motivates a person and make them useful to achieve the desired goals.

Importance of motivation: Motivation helps in following ways –

1. Kindles in a worker the desire to work efficiently.

2. Leads to increase in production and thereby also in productivity.

3. Results in efficient use of all resources.

4. Lessens labour turn over and reduces industrial disputes.

5. Increases job satisfaction and develop worker’s interest in the organization.

6. Makes workers more responsible and loyal and to work in a disciplined manner.

Types of motivation: Motivation is of two types:

a. Positive motivation – It is based on the principle of reward. Workers are given some prize or facility or money or promotion or appreciation for good work. It works in all situations and usually gets better results.

b. Negative motivation – It is based on

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