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motivation in different cultures

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motivation in different cultures
ABSRACT:
There has been general upsurge in cultures and managerial research in the last decade or so. Despite this fact, empirical studies on culture dimensions to management practices across cultures have been limited in numbers and scope. In few countries, very limited knowledge about its cultural values and the consequences it poses for motivation is known. A major question is whether the drawback of universal theories could explain for the disappointing economic development of various countries. A few reports suggest that there is difference in application of motivational theories in different parts of the world. In view of these differences, untrimmed Western management models may not be very appropriate for adoption all over the world, in general without recourse to the prevailing local cultural values. The suggestion is made to look for appropriate and suitable management models for different cultures by studying the relatively more successful local companies and institutions.

Key words: Motivation, Management, Cultures, Values

INTRODUCTION:
Motivation has kept people in crises going throughout centuries; it has been the cause of increased standards of living, success, fortune, and satisfaction. Most leaders throughout history have used varying techniques of motivation and persuasion. The same is true for successful managers.
According to many, the role of motivation in the work environment has great value. Many studies have evolved around various motivational techniques for directing employees towards desired goals. However, “the challenge to management is to recognize and understand the impact of various motivational systems on individual and group behavior within an organised work endeavor. The success or failure of motivation rests not only on the technique but also on management 's ability to match the needs of people with appropriate rewards” –Todes, 1977.
Motives are needs, which force people to move towards goals, or point



References: Organizational behaviour – Stephen Robbins Managing organizations – RK Sharma, Sahashi K Gupta Management of Organizational Behaviour- Englewood Cliffs: Prentice Hall. www.academicjournals.org

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