Throughout history there have been many leaders who have formed a cult of personality--that is, commanded intense devotion and an almost God-like worship from their followers. Such a following is advantageous especially in times of war, where citizens can easily be rallied to defend their leader and take down the “evil enemy”. Leading up to World War 2, multiple fascist leaders—Adolf Hitler, Benito Mussolini, Josef Stalin, Francisco Franco--were able to establish a cult of personality. They used their devotees as pawns in the war to further their anti-Semitic and anti-Allied Powers agenda. The founder of fascism and Duce of Italy, Benito Mussolini, was perhaps the most effective at doing this, partly due to the prevailing attitudes during his time and the circumstances that Italy was facing. What was happening in Italy at the time? Traditional liberal beliefs and institutions, which had been criticized before 1914, collapsed in Italy and elsewhere after the First World War. Italians were outraged at the treatment they received from the Allied Powers; though they won the war, Italy lost land and was not given the land they were promised by Britain and France1.There was great demand in Italy for a strong leader that would defeat the nation’s enemy and establish a new order, a demand that Mussolini made Italians believe he could meet. Through effectively crafted propaganda, circulation of larger than life myths that painted him as deistic in nature, and elaborate, captivating speeches, Benito Mussolini was able to establish a wide-reaching cult of personality in the Fascist Italy he created.
Mussolini effectively used propaganda to influence Italians and win followers. Much of this propaganda was about him—he was generally portrayed in a macho manner and associated with desirable qualities and prestigious symbols. Mussolini’s youthfulness (he was the youngest Prime Minister in Italian history) was also strongly emphasized in his