Nestle
Strategic Audit Report
Strategic Management 313
Unit Index No. 3522
Curtin University Sydney
Semester 1, 2013
[pic]
CONTRIBUTED BY: Long, Le 16031892
Abi 15814610
Xiaobai, Hong 15644037
Spencer 16340653
Vito 16528792
SUBMITTED: 16/05/2013
Table of Contents
1.0 Executive Summary ............................................................................................. 4
2.0 Introduction .......................................................................................................... 5
3.0 NESTLE Environment .......................................................................................... 6
3.1 General Environment Analysis ........................................................................... 6
3.1.1 Political Environment ........................................................................................... 6
3.1.2 Economic Environment ....................................................................................... 7
3.1.3 Socio-cultural Environment ................................................................................. 8
3.1.4 Technological Environment ................................................................................. 9
3.1.5 Environmental Environment ................................................................................ 9
3.1.6 Legal Environment ............................................................................................ 10
4.0 Key leadership factors …………..………………………………………………….. 10
4.1 Industry Environment Analysis ........................................................................ 17
4.1.1 Threat of new entrants....................................................................................... 18
4.1.2 Threat of
Strategic Management 313
Unit Index No. 3522
Curtin University Sydney
Semester 1, 2013
[pic]
CONTRIBUTED BY: Long, Le 16031892
Abi 15814610
Xiaobai, Hong 15644037
Spencer 16340653
Vito 16528792
SUBMITTED: 16/05/2013
Table of Contents
1.0 Executive Summary ............................................................................................. 4
2.0 Introduction .......................................................................................................... 5
3.0 NESTLE Environment .......................................................................................... 6
3.1 General Environment Analysis ........................................................................... 6
3.1.1 Political Environment ........................................................................................... 6
3.1.2 Economic Environment ....................................................................................... 7
3.1.3 Socio-cultural Environment ................................................................................. 8
3.1.4 Technological Environment ................................................................................. 9
3.1.5 Environmental Environment ................................................................................ 9
3.1.6 Legal Environment ............................................................................................ 10
4.0 Key leadership factors …………..………………………………………………….. 10
4.1 Industry Environment Analysis ........................................................................ 17
4.1.1 Threat of new entrants....................................................................................... 18
4.1.2 Threat of