Milestone Project Part 1
UOIT
BUSI 3040 Information Systems
Prof. Percival, Prof. Marsh
Due: Monday January 28, 2013
1/28/2013
UOIT
BUSI 3040 Information Systems
Prof. Percival, Prof. Marsh
Due: Monday January 28, 2013
1/28/2013
Section 4 - Group 6
Enhancing the customer experience by using Near Field Communication and tablets in retail stores
Section 4 - Group 6
Enhancing the customer experience by using Near Field Communication and tablets in retail stores
The industry that our information system (IS) will focus on is retail. The information system that we will implement will be concentrating on making customer experiences better through near field technology (NFC) by using tablets. The retail industry is defined as selling consumer goods and related services through stores to the general public. This can be done in many ways using these two systems together. Near field communications, uses radio signals to communicate with people. NFC is a short range wireless Radio Frequency Identification (RFID) signal, similar to Bluetooth, which transmits signal (or information) to a receiver within range. For example, by using NFC equipped tablets at store check-outs many customers can use their electronic wallet to pay or even give store associates devices to make a sale on the spot rather than at a check-out. Also, we could connect other systems as we would with Bluetooth but it will become easier with NFC. To implement this system we will need partner companies and mobile carriers to push this technology further. In conjunction stores will adopt this technology making it the new form of payment and technology to use in the marketplace. By taking the current systems that we have now and modifying it to integrate NFC and at the same time adding new features, we can ensure a better experience than most retailers. That can help make our customers experience better while generating more revenue and cutting costs.
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