Nietzsche's Use Of Rhetoric In Advertising

It is easy to see how Nietzsche and Saussure’s ideas are evident in daily life. No matter where a person goes, who they talk to; rhetoric is used to form illusions to persuade society daily. For example, advertisements are seen everywhere and here in college station Texas we see rhetoric in advertisements for apartments that create illusions that are meant to persuade students but are false and lead to misunderstandings. These apartment advertisements use rhetoric whether through posters or through speaking to apartment managers who use this as a means of persuading a student to move in. The advertisements and managers tell you about all these amenities such as large gym, large pool, or about the deals such as if you sign you get a large discount.