Nike vs Adidas

Powerful Essays

Open Document

Open Document

View Writing Issues

1590 Words

Grammar

Grammar

Plagiarism

Plagiarism

Writing

Writing

Score

Score

Nike vs Adidas

MANAJEMEN KEUANGAN

Analisis Rasio Keuangan antara
Nike Inc. dan Adidas Group

Anggota Kelompok : Herlina 1011031008 Fina Nidaul Mufiddah 1011031048 Maria Ansela Handayani 1011031062 Novia Niki Pertiwi 1011031070 Tiaraku Oktia 1011031082

S1 AKUNTANSI
FAKULTAS EKONOMI
UNIVERSITAS LAMPUNG
2011/2012

NIKE, Inc.
CONSOLIDATED FINANCIAL STATEMENTS
FOR THE PERIOD ENDED FEBRUARY 28, 2010
(In millions, except per share data)

INCOME STATEMENT 02/28/2010 02/28/2009 02/28/2008 02/28/2007 Revenues $ 13,937.1 $14,463.1 $ 18,627.0 $ 16,325.9 Cost of sales 7,542.9 7,902.5 10,239.6 9,165.4 Gross margin 6,394.2 6,560.6 8,387.4 7,160.5 Selling and adm. expense 4,588.5 4,755.3 5,953.7 5,028.7 Goodwill impairment 0.0 199.3 Intangible & other asset impairment 0.0 202.0 Interest Income 77.1 67.2 Other (income), net (32.2) (54.1) (7.9) 0.9 Interest expense (income), net 3.8 (12.1) Income before income taxes 1,834.1 1,470.2 2,502.9 2,199.9 Income tax expense (benefit) 449.3 324.9 619.5 708.4 Net income $ 1,384.8 $ 1,145.3 $ 1,883.4 $ 1,491.5 Diluted EPS $ 2.81 $ 2.33 $ 3.74 $ 2.93 Basic EPS $ 2.85 $ 2.36 $ 3.80 $ 2.96 Weighted Average Common Shares Outstanding: Diluted 493.3 491.2 504.1 509.9 Basic 485.8 485.0 495.6 503.8 Dividends declared $ 0.27 $ 0.25 $ 0.79 $ 0.73

NIKE, Inc. BALANCE SHEET 02/28/2010 02/28/2009 02/28/2008 02/28/2007 (In Millions) ASSETS Current assets:

Continue Reading

You May Also Find These Documents Helpful

Good Essays
Jordan vs Nikes
- 825 Words
- 4 Pages
Jordan vs Nikes

Once Michael Jordan wore the famous Jordan shoes, every person who played basketball wanted them. There’s no competition when you compare Jordan shoes with others, not even Nike can compete against Jordan. Even though Nike throughout the Years has made some great quality shoes, shoe fanatics have wanted Jordan shoes more than ever since Michael Jordan flew from free-throw line with his own pair of Jordan retro 3’s. The different attributes that Nike and Jordan have are material and style, popularity, and lastly is on the court performance. Everyone wanted to be like Mike and the shoes were the key to that dream.…
- 825 Words
- 4 Pages
Good Essays

Read More
Powerful Essays
Financial Reporting Problem, Part 2: Nike
- 1520 Words
- 7 Pages
Financial Reporting Problem, Part 2: Nike

Nike Inc. has listed there current assets in this order. Cash and equivalents; Short-term investments; Accounts receivable; Inventories; Property; plant and equipment; Less accumulated depreciation; Property; plant and equipment; Identifiable intangible assets; Goodwill Deferred income taxes and prepaid expenses and/or other current assets. [According to Bank of American…
- 1520 Words
- 7 Pages
Powerful Essays

Read More
Good Essays
mark kasky vs nike
- 1211 Words
- 5 Pages
mark kasky vs nike

1. What responsibility does Nike have for conditions of work at foreign factories making its products?…
- 1211 Words
- 5 Pages
Good Essays

Read More
Better Essays
Jacobsen vs Nike
- 1484 Words
- 6 Pages
Jacobsen vs Nike

The employer, through its representative, supplied the workers with food and considerable amounts of beer.…
- 1484 Words
- 6 Pages
Better Essays

Read More
Powerful Essays
Nike vs. Under Armour
- 2958 Words
- 12 Pages
Nike vs. Under Armour

Nike who took in a little over $18 billion in revenue in the year 2008 gets nearly 60% of its revenue from footwear. Just in footwear sales alone they took in nearly $10 billion. Followed by footwear sales were apparel sales in which another $5 billion was made. Nike also made another $1 billion in equipment sales and the rest of the revenue came from other products. Nike’s sales are primarily broken up into four divisional regions that include a U.S region, EMEA region, Asia Pacific region and an Americas region. By splitting up their revenues into four distinct regions they can measure what and where they make their best profits. Under Armour which is considered to be the next big company had a fairly good year but nothing compared to Nike. Under Armour took in over $800 million in revenue which is just 5 %…
- 2958 Words
- 12 Pages
Powerful Essays

Read More
Good Essays
Nike And Under Armour Comparison
- 1175 Words
- 5 Pages
Nike And Under Armour Comparison

Both companies are able to pay their current liabilities. • This test shows that Nike is more financially stable and Under Armour lost its lead based on this test.• Another conclusion that can be based on this test is that Under Armour`s current assets are more dependent on inventory than Nike`s current assets. Nike continues its lead based on this test.…
- 1175 Words
- 5 Pages
Good Essays

Read More
Satisfactory Essays
Nike Vs Under Armour Case Study
- 158 Words
- 1 Page
Nike Vs Under Armour Case Study

UA has significantly less debt than Nike as evidenced by UA's 35.5% debt-to-asset ratio as compared to Nike's 41.8% debt-to-asset ratio. Even though there is a big difference in this number, Nike can cover its interest expense 111.5 times with income before interest and taxes, while UA can only cover its interest expense 66.3 times with their income before interest and taxes. So even though UA has less debt, Nike has the advantage when it comes to paying those debts.…
- 158 Words
- 1 Page
Satisfactory Essays

Read More
Satisfactory Essays
Nike Vs Under Armour
- 266 Words
- 2 Pages
Nike Vs Under Armour

The news article follows my stock corporation, Under Armour (UA). A few weeks ago, NBA player Stephen Curry, won the NBA MVP award of 2016. Curry, who plays for the Golden State Warriors, has an endorsement deal with Under Armour. Thus, this recent news has caused some competition between Under Armour and Nike. Nike shares closed up 0.8% in the stock market today and Under Armour added 1%. Nike is known to be a top developer, distributor, and marketer for apparel and accessories for all ages. Under Armour also similarly the same. Since the Curry award, Under Armour, a once smaller competitor, is now looking to be a top competitor thanks to Curry. Others speculate that this small difference is not permanent. That it is nothing to be worried…
- 266 Words
- 2 Pages
Satisfactory Essays

Read More
Powerful Essays
Adidas History 1
- 1845 Words
- 7 Pages
Adidas History 1

Adidas was founded in 1924 in Germany by two bothers Adi and Rudolf Dassler. The company was first named Dassler shoes and later became Adidas. By the Dassler shoes being seen in the Olympics this really helped the company get its name known. However, in 1948 Rudolf Dassler leaves to start his own company which is now known as Puma. Once Rudolf left his brother came up with the famous three stripes logo and changed the name to Adidas. The 3 stripes were created to keep the foot stable, but ended up being the logo. Throughout the years Adidas was seen in the Olympics, and it was the leading brand making their shoes highly sought after by Olympic athletes. In 1978, Adi Dassler passed at age 78 and his wife Kathe ran the company. Six years later Kathe passed and the company was left for their son Horst Dassler to run, and three years later Horst passed at age 51. After Horst’s death Adidas ran into some major financial problems, and later Bernard Tapie comes to make an attempt to save the company.…
- 1845 Words
- 7 Pages
Powerful Essays

Read More
Better Essays
The Brand Nike
- 537 Words
- 3 Pages
The Brand Nike

When people hear the name Nike they think of great footwear, quality apparel and top of the line athletic merchandise. People wear the Nike swooshes with pride, thinking what they are wearing will improve their own personal athletic goals, or simply boost their self-confidence. People also purchase the Nike brand because they relate it with so many of the athletes who Nike endorses. People like LeBron James, Tiger Woods, Maria Sharapova, and Michael Jordan. These athletes wearing the Nike sign, was what really got the consumers to buy brand name items. But, most people don’t know where the brand Nike originated from.…
- 537 Words
- 3 Pages
Better Essays

Read More
Satisfactory Essays
Cafes Monte Bianco Case
- 722 Words
- 8 Pages
Cafes Monte Bianco Case

Café Monte Bianco (CMB) has the hard decision of determining their next strategy. They are faced with a decision to either continue with their current mix of private and premium coffees or switch to a lower cost all private brand coffee. Giacomo is concerned about the perception of the company if they were to switch to all private brands, however, if it is in the best interest of the company to do so he is willing to explore that route. Since they are growing rapidly they need to determine which strategy is best. There are benefits and drawbacks to both scenarios. Taking on the private brands only would create a demand that can be consistent, full capacity can be utilized, inventory can be maintained, and there are significant cost reductions. However, the cash flow is damaging due to a delay of payment from retailers, and the margins on the products are much lower than the premium brand.…
- 722 Words
- 8 Pages
Satisfactory Essays

Read More
Good Essays
Nike vs. Adidas
- 811 Words
- 4 Pages
Nike vs. Adidas

Many have debated whether President Truman may or may not have committed crimes against humanity by deciding to drop the atomic bomb on Japan. Some would say it was unnecessary and uncalled for and others would say it was totally necessary and called for. President Truman did commit crimes against humanity by dropping bombs on Japan. President Truman’s crime can be described as three steps--his reasoning for the dropping of the bombs, the explanation for why what he did was such a crime, and the effects his crime had on Japan.…
- 811 Words
- 4 Pages
Good Essays

Read More
Better Essays
Nike
- 2888 Words
- 12 Pages
Nike

Bill Bowerman and Phil Knight founded Nike Inc. as Blue Ribbon Sports in 1962 with a handshake. The two man team began the company with a combined investment of $500 each. They reached an agreement with a Japanese manufacturer of athletic shoes, forming BRS/Tiger shoes. Phil Knight started this company selling shoes from the trunk of his car. As the empire grew, the two man team developed the idea to cut overheard. In 1972, BRS and Onitsuka Tiger went different ways and thus Nike was born. "The first shoe was a soccer shoe that bore the Nike brand name, referring to the Greek Goddess of Victory, and the "Swoosh" trademark. A student designed the Swoosh trademark for a fee of $35" [Nikebiz. (2006). Nikebiz [The Inside Story].…
- 2888 Words
- 12 Pages
Better Essays

Read More
Satisfactory Essays
Nike
- 400 Words
- 2 Pages
Nike

Reference groups are the most important groups to marketers since they affect behavior and purchasing (Rice, 1997).Value-expressive influence is one form of reference group influence (Solomon , Bamossy , Askegaard and Hogg,2006) in which “The individual sometimes feels that it would be nice to be like the type of person that advertisements show using a particular brand”.(Solomon, Bamossy, Askegaard and Hogg,2006 p.351).Following this rule, Nike provided an opportunity on its NikeWomen website for the young athlete women to be a Nike Field Reporter.The new service ,THE GIG, allows the young people to register online for the position.Although it seems the company tries to involve a few young athletes, more than that they tries to influence its target group, young women, by reference group.Whoever they choose as a reporter to interview the world’s top athletes, they make a video from her athletic lifestyle and add it in her profile on NikeWomen.com (NikeWomen,2008).Recently, Nike has got the 23 years old Meghan Brennan as the Nike Field Reporter (NikeWomen,2008). They know that if the young people admire the qualities of Meghan then they would imitate those qualities by copying her behaviour in terms of her choices for athletic footwear and apparel (Solomon, Bamossy , Askegaard and Hogg,2006).So, Meghan has been shown in the video as a strong and responsible girl who has got a lot of energy and wanted to be the best (NikeWomen,2008).Nike knows information is exchanged by observational learning among young people (Antonides and Raaij, 1998) and they show Meghan while she is swimming and playing Soccer in Nike’s clothes and trainers (NikeWomen,2008).She says in the video that she taught her discipline from Swimming and being tough from Soccer (NikeWomen,2008). With the knowledge of existing a tendency among the youth to conform to Meghan’s norms (Antonides and Raaij, 1998) it seems Nike has…
- 400 Words
- 2 Pages
Satisfactory Essays

Read More
Satisfactory Essays
Nike
- 404 Words
- 2 Pages
Nike

Nike is the leading company when it comes to athletic apparel and footwear. It has done so by implementing an aggressive marketing strategy and maintained its hold on its market share…
- 404 Words
- 2 Pages
Satisfactory Essays

Read More

Related Topics