Campus: | | Year/semester | | Level: | ACL-I | Assignment Type | Work Shop Task - I | Module Name: | SALES | Assessor’s Name | | Student’s Name: | | Reqd Submission Date | | e-mail id & Mob No | | Actual Submission Date | | Stream | CORE | Submitted to : | |
Certificate by the Student: Plagiarism is a serious College offence.
I certify that this is my own work. I have referenced all relevant materials. Student’s Name/Signatures
Expected Outcomes | Assessment Criteria | Grade based on D,M,P,R system | Feedback | General Parameters | Clarity | Clear understanding of the concept | | | Analytical Thinking- | Ability to analyze the problem realistically and take required actions. | | | Research and innovative approach | Research carried out to reach the outcome and innovative methods used | | | Formatting & Presentation- | Concise & clear thinking along with presentation | | | Subject Specific Parameters | Conceptual Clarity and Application | Understanding of market structure of the business and their behavior towards the business strategy. | | | Analytical Thinking | Understanding the competitor’s behavior and the SWOT analysis of the company. | | |
Assignment Grading Summary (To be filled by the Assessor)
OVERALL ASSESSMENT GRADE: | | TUTOR’S COMMENTS ON ASSIGNMENT: | | SUGGESTED MAKE UP PLAN (Incase student is asked to re-do the assignment) | | REVISED ASSESSMENT GRADE | | TUTOR’S COMMENT ON REVISED WORK | | Date: | Assessor’s Name / Signatures: |
ACL- I Sales
Workshop Task - I
A case study on ABC Company
Introduction
ABC is the market leader in business-to-business (B2B) express delivery services. It operates in over 200 countries. It employs 10,000 people in the UK. ABC Express UK delivers over 3.5 million items a week. ABC keeps the same image across the world. The strap line ‘Sure we