In view of the need to reduce the ever-increasing gap between demand and indigenous supply of crude oil and petroleum products the Government has accorded top priority to conservation of petroleum products. Towards this end various steps to promote conservation of petroleum products in the transport, industrial, agricultural and domestic sectors have been initiated. These include adoption of measures and practices which are conducive to increase fuel efficiency and training programmes in the transport sector, modernisation of boilers, furnaces and other oil-operated equipment with efficient ones and promotion of fuel-efficient practices and equipment in the industrial sector; standardisation of fuel efficient irrigator pumpsets and rectification of existing pumpsets to make them more energy-efficient in the agricultural sector and development as well as promotion of the use of fuel-efficient equipment and appliances like kerosene and LPG stoves in the household sector. These activities are promoted and coordinated by the Petroleum Conservation Research Association (PCRA) and Oil Marketing Companies under the guidance and supervision of the Ministry of Petroleum and Natural Gas.
Campaign
Multi-media campaigns are organised for creating mass awareness about the need for conserving petroleum products and for informing and motivating users to take concrete steps to actually conserve such products. Oil marketing companies have also been playing an important role in using various media for creating mass awareness. To enlarge the base of mass awareness, Conservation Week is organised throughout the country during January by the oil sector as a whole in close coordination with the concerned Ministries/Departments of the Union Government, State Governments, public sector undertakings and Chamber of Commerce. A number of activities apart from multimedia mass awareness and education campaign are organised during the Conservation Week.