Once Were Peripheral: Creating Media Capacity in East Asia
Once were peripheral: Creating media capacity in East Asia
This paper is about critical mass in media industries with emphasis on onemerging production centers rather than ‘structures of dominance’ emanating from North Atlantic corridors of power (US, Europe)
-Media businesses move outwards and into East Asia , cultural export strategies of countries without the advantage of English language
Brief:
1st section
Limitation within political economy, cultural geography and cultural studies approaches as they apply to Asian media development
2nd section
5 framework of internationalization that suggest a more balanced appraisal of challenges confronting mid-size markets seeking to target international content markets
3rd section How these models might apply to the people’s republic of china. The success of its East Asian neighbors, particularly South Korea, is the catalyst for a reassessment of policies to stimulate innovative activity in media production centers and in doing so reach out to the world with more than just propaganda.
1st section (RRL)
Rethinking the Binaries NICL (Newly international division of cultural labor) suggest that peripheral location compete by cutting prices (offshore production) they critique of Hollywood’s ‘commodity chains ‘: co-production distribution, marketing, copyright laws and exhibitions strategies
Dan Schiller’s ‘Digital capitalism’ Domination of global peripheries by transnational media conglomerates is inevitable
The pressing theoretical issues is how media and communication studies ought to connect with non-Western context
Curran and Park’s ‘de-westernizing media studies’ study recycles conventional media studies explanation with an emphases on control( china, Taiwan authoritarian neo liberal, Malaysia excessively governmentalized etc)
Much contemporary eastern/asian media studies either a mirror or obverse image of its western counterparts. * A sense of cultural purification is
This paper is about critical mass in media industries with emphasis on onemerging production centers rather than ‘structures of dominance’ emanating from North Atlantic corridors of power (US, Europe)
-Media businesses move outwards and into East Asia , cultural export strategies of countries without the advantage of English language
Brief:
1st section
Limitation within political economy, cultural geography and cultural studies approaches as they apply to Asian media development
2nd section
5 framework of internationalization that suggest a more balanced appraisal of challenges confronting mid-size markets seeking to target international content markets
3rd section How these models might apply to the people’s republic of china. The success of its East Asian neighbors, particularly South Korea, is the catalyst for a reassessment of policies to stimulate innovative activity in media production centers and in doing so reach out to the world with more than just propaganda.
1st section (RRL)
Rethinking the Binaries NICL (Newly international division of cultural labor) suggest that peripheral location compete by cutting prices (offshore production) they critique of Hollywood’s ‘commodity chains ‘: co-production distribution, marketing, copyright laws and exhibitions strategies
Dan Schiller’s ‘Digital capitalism’ Domination of global peripheries by transnational media conglomerates is inevitable
The pressing theoretical issues is how media and communication studies ought to connect with non-Western context
Curran and Park’s ‘de-westernizing media studies’ study recycles conventional media studies explanation with an emphases on control( china, Taiwan authoritarian neo liberal, Malaysia excessively governmentalized etc)
Much contemporary eastern/asian media studies either a mirror or obverse image of its western counterparts. * A sense of cultural purification is