Project Report
Company: Corona
Group: J
Section: B
Group Members:
Aatka Zafar BBA 02093054
Adeel Shafique BBA 02093090
Faiza Ahmed BBA 02093071
Usman Ali BBA 02093108
Hina Jabbar BBA 02093052
Submitted to:
Sir Sarmad Irfan
Executive Summary
In this era of globalization and immense competition, the only organizations with lean and fittest operations can survive. Organizations must integrate their strategies among every function to achieve a common goal. Efficient supply chains, good capacity management, quality control and immediate responsiveness to the changes is necessary to win the race. Corona is an old and established name in the industry of home appliances. Although, it has a significant market share, the problem lies with conventional practices and inflexibility of organization towards the changing environment of market. We analyzed and found out the problems in supply chain management, product design and capacity planning. The company must own the distribution network of its products in market and manage it more efficiently. Corona must have its own retail store in the market. There must be a technical team for designing the products as they subject to home safety.
Failure Mode and Effect Analysis (FMEA) Failure Mode | Cause of failure | Effect of Failure | Corrective Action | No fixed supplier | * Conventional practices | * Delay * Weak relation with supplier | Fix to a single or few suppliers. | Distribution is outsourced | * Fear of taking risks * Weak strategies. * Unknown of hidden profits | * No control over sales * Less profits | * Must own distribution * Establish own factory outlets in markets | Design faults | Designed by owner himself | * Oven heat up problems and oven burner problems | * Establish a design department of technicians and engineers. |