BACKGROUND OF THE STUDY
Organization is a set of people working together for accomplishment of a common objective. The roles and responsibilities are stated clearly without any Ambiguity. The positions occupied by different individuals are presented in the Form of resources.
NEED FOR THE STUDY
This study is to fulfill the requirement of PGDM degree course of AIMA.
Organizational structure is essential for continuity of the mission & co-ordinates & controls the business activities effectively. The training is undertaken during July to August 2010 and the main purpose of the training is to apply the theoretical aspects of the course in the corporate environment and gain firsthand experience and expose our self to policies, ethics, culture, practices, procedures, facts about the work culture and policies of the company.
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1.2 INDUSTRY PROFILE
OVERALL INDIA VIEW
India is the 7the largest country in the geographical area. India is one of the largest democracies and second largest in the population.
Economic Overview: Indian is currently undergoing an economic revolution which is generating fast-paced changes and development.
There is stable 11 % annual growth,
• Rising foreign exchange reserves of close to USD 140 billion,
• Consistent and flowing Foreign Direct Investment(FDI) of close to UDS 8 billion,
• Export surge in excess of 20%.
This altogether enables the Indian economy to expand in coming years.
Investment eccentric: With a rapidly expanding consumer base (private consumption currently account for 61% of India’s GDP) and stabilized consumer price index rate 4.2%. India is now preferred investment destination and has surpassed the U.S to become the second most favorable destination for FDI, in the world after China.
GDP and CPI 2006 2007 2008 2009
GDP Growth (%) 3.6 8.3 8.5 8.5
CPI (%) 4.3 3.8 3.8 4.2
FOREIGN DIRECT INVESTMENTS: Foreign direct investment is opened to single brand