PART A
INTRODUCTION OF THE REPORT
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[pic]1: Introduction [pic]
1. BACK GROUND OF THE STUDY
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Bank is a financial institution whose main aim is to earn profit through exchange of money and credit instruments. A banking company must perform both of the essential function accepting of deposits and lending or investing the same. If the purpose of acceptance of deposits is not to lend or invest, the business will not be called banking business.
It may be said that banking in its most simple form, is as old as authentic history. As early as 2000 B.C. Bany Lonians has developed a system of banks. In ancient Greece and Rome the practice of granting credit was widely prevalent.
According to some authorities the word "Bank" is derived from the words banco, bancus, banque or bance. All of these words mean a bench upon which the mediaeval European bankers used to sit with their coins to transact banking business. When a banker failed to meet his obligations, the angry people used to break up his "banco". The account for origin of the word "Bankrupt" which means bank failure but whatever be the origin of the bank, the word came to be used in Europe from the middle age in connection with the business of bank.
Money also links the history of banking. It created a logical necessity of banks. However, the birth of present day banking is not sudden. It has come to its present stage through a process of development.
During the last decade, banking became the most competitive industries of Bangladesh with a huge amount of growth. A large number of new banks have made their way in the industry and yet there are more to come. In such a highly competitive service industry, ‘customer satisfaction’ is a very important factor to consider. High customer satisfaction and loyalty give an organization a better base than its competitors and allows it to flourish in the industry.
2. OBJECTIVE OF THE STUDY
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General Objective
The general
Bibliography: • Jeff Madura. International Financial Management. (West Publishing company, 4th edition, 1995). • Rose, P. S. (1999). Measuring and Evaluating Bank Performance. Commercial Bank Management, Fourth Edition.