The Paddingstation Station Jewel Box is a business that primarily focuses on fashion retail.
2. What is the purpose of your business?
The purpose of the business is to have fun fashion for all ages for people with a wide range of incomes.
3. Who are your target customers?
The target customers are primarily between the ages of eight and eighty.
4. What is your primary product / service?
The main product at the store is women’s dresses.
5. What is the primary function of your product / service?
The primary function of the store is to make women feel beautiful.
6. What are three unique benefits of your product / services?
The store carries products that ranges for all ages. There are clothes that range from juniors to plus size women. The clothes are machine washable can be casual, …show more content…
What is your reason for being in this business? (What's a nice person like you doing in a business like this?)
The store opened three years ago in order for women to have a one on one relationship with the employees, this store allows for a higher venue. Manager Kelly Hammond said that she got in the business through family members. Her mother was in retail so working for the Jewel Box came naturally to her.
8. Who is your competition?
The store’s primary competitior is online retails because there is a wide range of items to select from.
9. How is your product different from that of your competition?
There are three ways to compete with online retail: good customer service, a nice atmosphere, and the way the products are displayed.
10. What are the top three objections to buying your product / service immediately?
There are no objections to buying the products offered in the store.
11. What is the pricing of your product versus your competition?
The industry statandards are lower and there is no shipping costs to the products in Jewel Box.
12. When did you first offer your product or when will your product be