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Parle Ivey Case Study

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Parle Ivey Case Study
|[pic] |
|Parle-G |
|[A case study] |
| |
| |
|Date:10/25/2011 |

Group members:

1. Divya Gupta

2. Rishabh Deo

3 . Shikha Rastogi

4 . Sonam Agrawal

5 . Swati Anoop

6 . Vrittika Srivastava:

7. Yogesh Joshi

|[The case discusses about the Parle-G challenges regarding the manufacturing cost and profit margin. Mr. Kulkarni’s dilemma to increase |
|the revenue shares.] |

| |

|SNO |TOPIC |PAGE NO |
|1. |Present case Situation |3 |
|2. |Is Mr Kulkarni’s decision complex or a simple decision? |4 |
|3. |Advantages and disadvantages of VFM product.
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