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Pepsi and Its Competitors

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Pepsi and Its Competitors
PepsiCo - World Leader In Convenient Foods & Beverages Industry

• Revenues – About $43 billion and over 198,000 Employees across the globe • PepsiCo was founded in 1965 through the merger of Pepsi-Cola and Frito-Lay • PepsiCo brands are available in more than 200 countries and territories across the globe • PepsiCo has more than 500 products in it’s portfolio of which 18 brands generate $1 Billion each in retail sales

A broad spectrum of beverages worldwide bringing fun and refreshment to consumers

Frito-Lay invigorates PepsiCo's portfolio of products with plenty of good food and 'good fun'

Tropicana, the strongest name in juices; the best of fruit

Quaker expands our portfolio with a wide range of healthy food choices

Gatorade's line of performance drinks adds over 40 years of rehydration & sports nutrition research to the PepsiCo portfolio

Our Corporate Philosophy

Performance with Purpose At PepsiCo we gauge our financial achievement by our social and environmental performance. Our sustainable efforts have given our business the solid foundation we need to keep pace with an ever-changing market

A Philosophy That Is Manifested At PepsiCo India Through A Comprehensive Sustainability Program

PepsiCo India - Our Portfolio Today Meets A Range Of Consumer Food & Beverage Needs
Beverage Need States
Refresh

Snack Need States
Refresh

Hydration

Enjoyment

Sustenance

Enjoyment

Health

Indulgence

Health

Indulgence

Nourishment

Transformation

Nourishment

Enhancement

Energy

Energy

Serviced By Muscular Brands That Enjoy Consumer Preference and Loyalty

Built Through Superior, ConsumerValidated Propositions, Rooted In Insight

And Supported By A Robust Information Ecosystem

Periodic KPI Tracking

Digging deeper

Consumer Insights • More than observation or findings – Deeper & more penetrating • Talking to consumers, not just talking about them • Recognizing relationships • Re-framing
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