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Performance Boating Products

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Performance Boating Products
|Case 9 |
|Performance Boating Products, Inc. |
Performance Boating Products, Inc

I. Situation Analysis

• Performance Boating Products, Inc (PBP) manufactures attachments for boat hulls and motors that aid watercraft in reducing drag and maintaining ‘plane’.

• PBP attachments can be integrated as part of new boats or retrofitted to older boats and motors.

• PBP’s primary installion base includes clients wanting an extra degree of performance from their boats and boat manufacturers offering PBP products as options.

• The PBP executive team has been working for the last few months to put together a plan for expansion projects to increase future revenue flow

• A brief summary of the three individual projects can be viewed in the table below:

|Melville |Broadside |Turbine |
|Project Plan: |Project Plan: |Project Plan: |
|Construction of new warehouse in a |Construction of new production facility |New apparatus development |
|strategic geographic location | | |
| |Potential Benefits: |Potential Benefits: |
|Potential Benefits: |Increase production to alleviate backlog|Increase future revenues |
|Increase sales in the selected |of orders |Expand existing product lines |
|geographic region | | |
|Reduce distribution costs


References: http://www.brunswick.com http://www.marineproductscorp.com http://finance.yahoo.com http://findarticles.com/p/articles/mi_m0OOL/is_3_5/ai_n6272119/pg_2/?tag=content;col1 http://www.investopedia.com/university/dcf/dcf5.asp Cases in Financial Management (Case Book) Fundamentals of Financial Management (Text Book)
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