1. Discuss the responsibilities of a manager.
The various responsibilities of a manager are framed as a Structure below:
a) Responsibility Towards Customers
b) Responsibility Towards Shareholders
c) Responsibility Towards Employees
d) Responsibility Towards Suppliers
e) Responsibility Towards Distributors and Retailers
f) Responsibility Towards Industry and Competition
g) Responsibility Towards Union
h) Responsibility Towards Government
i) Responsibility Towards Society
A firm is a social institution. Its very existence is dependent upon its harmonious relationships with various segments of the society. This harmonious relationship emanates from the firms positive responsiveness to the various segments and its closely associated with the tasks a manager is expected to perform. The process of evolving this mutual relationship between firms and various interest groups begins by acknowledging the existence of the responsibilities of a manager. These responsibilities are towards customers, shareholders, employees, suppliers, distributors and retailers, competitors, unions, government and society.
a) RESPONSIBILITY TOWARDS CUSTOMERS:
The manager must always remember that the customer comes first. The starting point for the business firm is an understanding of the needs of the customer, and the firm’s foremost responsibility is towards the customer. A firm’s responsibility towards its customer is in terms of ensuring that the desired quality of product at a reasonable price is made easily available to the customers. Product quality is of the utmost concern and covers dimensions of product design, materials used in production, safety, purity, hygiene and aesthetic appeal. The quality of spices is measured in terms of its purity, fragrance, freshness, cleanliness and color. In case of a car the quality refers to its fuel-efficiency, maximum speed at which it can run, reliability and trouble-free working of the engine, efficiency of