The image in this advertisement is the medium used to create the strongest point being communicated to the audience. When …show more content…
Teenagers are a hard audience to get the attention of, always doing something and often very short attention spanned. This advertisement is directed towards teens and designed to work well on them. The image fills the advertisement and catches the eye of the audience making them curious and drawing them in. The picture easily conveys the message trying to be sent, then the short sentence in the bottom right adds more thought and feeling. This is a phrase that could so easily be heard when a person finds themselves in a situation being offered drugs or being pressured to try something they shouldn’t. This will cause the audience to think about how the worse really is death, and if they have been asked the question before if it was really worth the risk. For the audience being targeted the strong message through the image is perfect, teens won’t spend long times reading over paragraphs or come across articles talking about the dangers of drug use. This advertisement can be put in places the audience will see it, websites, messages, even out in public. The argument is quickly and easily delivered which is great or an audience so hard to reach and that can be so