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Persuasive Techniques

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Persuasive Techniques
After viewing several commercials and analyzing the persuasive techniques that were used, I found the McDonald's sweet chili sauce commercial to be the best at influencing its target audience. This commercial was made during the time of the Olympics so people don't have to be in the Olympics to eat like the olympians. For example, in the commercial for the sweet chili sauce, the ad uses the technique of testimonial by showing Olympic athletes sitting in their restaurant and enjoying their limited time only sauce. Transfer is also a technique used in this commercial since the commercial has a happy and athletic vibe with people smiling and enjoying the limited time only sauce. One more obvious technique in this commercial was avant-garde
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