Contents 2
Company Introduction of National Healthcare Group Pte Ltd (NHG) 3
PESTEL Analysis of National Healthcare Group Pte Ltd 3
1.Political factors 3
2.Economic factors 4
3.Social factors 4
4.Technological factors 4
5.Environmental factors 5
6.Legal factors 5
Porter’s 5 Forces of National Healthcare Group 5
1.New Entrants (High Pressure) 5
2.Threat of Substitute (Medium to High Pressure) 6
3.Suppliers (Medium to Low Pressure) 6
4.Customers (Low Pressure) 6
5.Intensity of Rivalry (Medium Pressure) 7
Conclusion of PESTEL and Porter’s Five Forces Analysis on National Healthcare Group 8
References 9
Company Introduction of National Healthcare Group Pte Ltd (NHG)
National Healthcare Group Pte Ltd (NHG) is one of the six major healthcare clusters in Singapore, by providing healthcare services to the centric Regional Health System (RHS) System (RHS for the Central Region, 2012). The group was formed in year 2000, with the vision of “Adding Years of Healthy Life”, group’s philosophy of “Putting Patients First” (Group Corporate Communications, National Healthcare Group, 2013, p. 4), NHG’s major healthcare institutions members include the second largest public hospital - Tan Tock Seng Hospital and the only psychiatric hospital in Singapore – Institute of Mental Health, nine primary healthcare polyclinics in the northern, western, and parts of Singapore and three specialists’ outpatients centres, which are: National Skin Centre, Johns Hopkins Singapore International Medical Centre and Communicable Disease Centre (National Healthcare Group, 2012). Anchored by Tan Tock Seng hospital (TTSH), NHG and its group members are striving their best to provide patient-centred, holistic and integrated care to the nation (National Healthcare Group, 2012).
Other than contributing integrated healthcare services to the RHS, NHG also takes part in medical research, training and education for allied health and medical staff (National
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