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Pharmaceutical Industries and Csr in India: Relationship Between Csr Activities and Financial Performance of Pharmaceutical Industries

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Pharmaceutical Industries and Csr in India: Relationship Between Csr Activities and Financial Performance of Pharmaceutical Industries
Mayur Sojitra

000594653

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172497-188

Course Coursework Tutor

BUSI1460: Adv Prof Dev & Res Project Proposal and Plan P Tubaro

Course School/Level Assessment Weight Submission Deadline

BU/PG 90.00% 06/12/2010

Coursework is receipted on the understanding that it is the student's own work and that it has not, in whole or part, been presented elsewhere for assessment. Where material has been used from other sources it has been properly acknowledged in accordance with the University's Regulations regarding Cheating and Plagiarism.

000594653
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Mayur Popatlal Sojitra

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Adv Prof Dev & Res: Project Proposal and Plan

Page 1

Mayur Sojitra

000594653

STUDENT NAME: MAYUR POPATLAL SOJITRA STUDENT ID NUMBER: 000594653
PROPOSED TITLE FOR DISSERTATION:
Pharmaceutical Industries and CSR in India: Relationship between CSR Activities and Financial Performance of Pharmaceutical Industries

Project Overall Aims and Objectives
The modern base of globalisation and ethical behaviour has considerably changed the basic philosophy of Corporate Social Responsibility of any organisation or company. Companies are awakened to be socially responsible for their profit maximisation. Most large Multi National companies feel extensive pressure from consumers, employees, suppliers, community groups, government, Non-Governmental Organisations (NGOs), and institutional shareholders (these groups are collectively known as stake holders of a company) to engage in being socially responsible (Morrison Paul, Catherine J. and Siegel, Donald S., 2006). In recent years, scholars in the field of several business administrations have studied the implication of Corporate Social Responsibility (CSR) on economical and communal performance of an organisation or a company.
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