Alhamdulillah, first of all we would like to thanks Allah SWT for giving us the opportunity to live in this world and a good health also giving us the chances to complete this assignment with flying color. This assignment was prepared for subject
Principle od Entrepreneurs (ENT 530), Universiti Teknologi Mara (UiTM).
Secondly, we would like to express our deepest thanks to Madam Azita binti
Aboo Bakar , our lecturer for this subject ENT 530 and for guiding us for this semester 4 to complete our assignment by giving us a task where we can gain more knowledge on it and will be applying it in our future, God is willing. The completion of this task is also impossible without the guidance from you, thank you so much.
Last but not least deepest thanks and appreciation to our parent, family, all our friends and others for their cooperation, encouragement, constructive suggestion and full of support for the completion of this assignment, from the beginning until the end. Also thanks to all of our groups members, that have been contributed a lot of ideas that can be used during the assignment progress until it is fully completed.
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ORGANIZATION BACKGROUND
TYPE OF BUSINESS
Kenny Rogers Roasters is a chain of chicken-based restaurants. It was founded in
1991 by country musician Kenny Rogers and John Y. Brown, Jr., who is a former governor of the U.S. state of Kentucky. John Y.
Brown Jr. had also been an investor in Kentucky
Fried Chicken from 1964 to 1971.
The menu of Kenny Rogers Roasters was originally centered on wood-fired rotisserie chicken. After closing all of its U.S. operations and a series of ownership changes, Kenny Rogers Roasters now operates principally in Asia and is now part of Malaysian conglomerate Berjaya Corporation
Berhad. The Kenny Rogers Roasters brand comes under a worldwide franchise owned by Kenny Rogers Roasters International Corporation, a subsidiary of
Roasters Asia Pacific (Cayman) Limited which itself is owned by Berjaya
References: http://www.krr.com.my/v3/index.php http://en.wikipedia.org/wiki/Kenny_Rogers_Roasters http://www.kennyrogersroasters.com/fran_bc.shtml https://www.facebook.com/krrmalaysia http://www.weforum.org/reports/global-entrepreneurship-and-successful-growth-strategies-earlystage-companies 32