The business which I have chosen to open is a car rental by the name “Rent-a-Ride ”. This is a sole trader type business which focuses on providing quality cars at a very affordable rate. My target market will be people within the community. My business will employ three full time employees to rent and maintain the cars and operate the business as otherwise needed. Articles of incorporation were attained as to allow the vehicles used to obtain specialized rental insurance. This business will be operated between the hours of 6am and 10pm. Rent a Ride is very useful as it supplies people with the opportunity to access vehicles whenever needed.
Justification of location. This business is located on High Street, San Fernando, Trinidad and Tobago. This area was chosen because there is a large market for the rentals of cars within this area as my market research has shown. This business is also very accessible as there is a free flow of traffic in both directions due to the width of the street lanes. Amenities such as car oil and brake pads will also be easily accessed at this location since there is a car care shop located next to our business.
Selection of appropriate labour.
Within “Rent-a-Ride” there will be three employees. One employee will be unskilled as he will be washing cars and keeping the business area clean. The other employee will be semi-skilled to be able to rent the cars as well as to communicate with renters appropriately and the third employee will need to be skilled in mechanics in order to maintain and repair vehicles. All employees will be living within a close vicinity of the business so that they will be in a good mood since they would not have to travel a great distance in order to work. Employment will also be acquired very easily since they is a large labour force available in this area.
Sources of fixed and working capital.
A loan of $600,000 will be obtained in order to supply the business with its
Bibliography: Ivan Waterman and Dave Ramsingh(2005) – Principles of Business for Caribbean Examinations. ACKNOWLEDGEMENTS. Ms. H. Nanan-Samlal – Principles of Business teacher.(Iere High School ,2012)