Abstract ……………………………………………………3
Acknowledgement …………………………………………4
Description of Data Collection Method……….…………...5 Profile 1…………………………………………….……….6 Profile 2……………………..……………………………….9 Profile 3………………………………………………….…15
Bibliography …………………………………………….….16
Appendix …………………..……………………………….17
This school based assessment within the subject Principles of Business is done on the marketing aspect of establishing a business. This project will elaborate on this aspect of marketing giving the reader a complete understanding of what is to be done when a business enters the marketing industry.
This marketing SBA allows one to understand and gain knowledge of how to establish a business by means of organizing the marketing department, doing market research and being aware of government regulations etc. I recommend that this business.
The successful completion of this project would not have been possible without the assistance and co-operation of my family, friends and also my teacher. And most of all to God as without his guidance this project could not have been possible.
The method of data collections used in the marketing project was the Questionnaire.
Advantages:
* It saves time, offers anonymity and is relatively inexpensive to administer * It improves the possibility of the respondents being truthful.
Description of the Business
Trevi’s Custom Cakes & more is a sole trader business owned by Trevenia Buchanan. It is the proprietor’s intention to establish a bakery in the parish of St. Catherine. This business will mainly be producing custom-made cakes and also other pastries. This business is of the secondary industry as we produce and sell our goods. We will provide our goods and services to mainly tourism areas.
Mission Statement: Produce custom-made cakes and all other products to the best of our ability and at a reasonable price to fit each and every customer’s budget.