pob survey

Done By: Chris Jack Teacher: Mr. Paul

Title
Page Number
Questionnaire
1
Data Collected
2
Report
3

Questionnaire
Thank you for taking the time to fill in this questionnaire. I am Chris Jack a 5th form student of St. Joseph's College. The topic I’m investigating is entitled: WHAT IS THE MOST POPULAR BRAND OF CELL PHONE AT ST. JOSEPH'S COLLEGE?
Your answers would assist me tremendously in my educational venture.
1. What brand of cell phone do you contain? [ ] Blackberry [ ] Nokia [ ] Samsung [ ] Alcatel [ ] Coral [ ] Sony Ericson [ ] iPhone Others_________________________________________________

2. How many persons contain this Brand?
[ ] Majority [ ] Few [ ] None

3. Why do you think that this brand is favored over the others?
[ ] Popularity [ ] Better Quality [ ] Less Costly [ ] Better Features
[ ] Faster Network [ ] Social Network

Others________________________________________

DATA COLLECTED

Name
Brand Chosen
Number Of Persons Who Contain This Brand
Why This Brand Is Favored Over The Rest
Yohan Auguste
Nokia
Few
Less Costly
Chris Ifill
Blackberry
Majority
Social Network
Michael Branford
Blackberry
Majority
Popularity
Nicholas Bernadine
Samsung
Few
Faster Network
Huschul Sealy
Nokia
None
Faster Network
Jayden Girad
Blackberry
Majority
Popularity
Gaius St. Marie
Samsung
Few
Popularity
Jhadel Prosper
Samsung
Few
Less Costly
Will James
Blackberry
Majority
Social Network
Courtney Ferdinand
Blackberry
Majority
Social Network

Report:
Sampling is a collection of information from a sample of the market segment. The sampling method chosen to complete this assignment was none other than the Quota Sampling Method. As illustrated from the data collected in the above table, the vast majority of the persons questioned, chose Blackberry as the most favored brand. Many persons contain this particular brand of cell phone as compared to others. There were two reasons in particular why this brand was highly favored by these persons. One reason is because of Popularity, as one can observe in our times, as being very common. Many persons nowadays, follow or try to follow the newest trend or fashion or in other terms, “THE NEW BEST THING”. The other reason is that many persons acquire a Blackberry cell phone, because of its availability to a Social Network. This offers a wide range of communication and is considered very useful. The next brand chosen by a reasonable number of persons was the Samsung Brand. Few persons contain this brand. It is favored because of its low price, a faster network and its popularity in some cases. The last of the three brands favored by these individuals as observed in the findings, was the Nokia Brand. It is not favored by many persons but, it is considered very low cost and contains a faster working network.