The art movement I have chosen to study is Pop Art, before I decided on the movement of my choice I looked at other movements such as Impressionism and Surrealism. Both of these movements had their own unique qualities however, I found Pop Art very intriguing and wanted to look further into the movement. I have looked into the background and context, the key players and their work, the themes and styles associated with Pop Art as well as the reaction to the movement.
Pop art emerged in both New York and Great Britain around the mid 1950s and became the dominant player in the 1960’s, it has now become the biggest movement in the twentieth century, and it draws themes from popular culture such as television, films, comics and advertising. [cited 12/12/2010]
By the early fifties artists began to realise that their culture was being highly determined by mass media, new technology and by social change this was an effect of increased Americanization of Europe states T. Osterworld, Pop Art, 2007. The older generation of artist such as Henry Moore and Barbara Hepworth were not kin to reflect the new cultural transformation; it was this that made the Independent group held an informal meeting to discuss the cultural events at the institute of contemporary arts in London states Osterworld, 2007 (Pg 63). Members of this institution include Richard Hamilton and Neil Henderson they were said to be the organisational minds of the groups states Osterworld, 2007 (Pg63). Osterworld also stated the topics of the meetings included artistic techniques beyond the traditional forms of representation, action painting, folk culture, the mass media, advertising, the cinema and comics. They discussed these concepts with the intention of “bringing their alternative views to bear on contemporary cultural problems and of formulating a response adequate to the demands of their day” T. Osterworld, Pop Art, 2007 pg 63
Pop Culture and Pop art was being refereed to
References: K. HONNEF, 2004: Pop Art. Taschen D McCARTHY, 2000: Movement in Modern art: Pop Art. Tate publishing T. OSTERWORLD, 2007. Pop Art. Taschen Gmbh. Get Pop Art [online] [cited 14th December 2010] Pop Art: The Art History Archive – Movements [online] [cited 12th December 2010]