Strategy
MICHAEL, ELISABETH, JACOB & SIDNEY
Sources http://www.transparentchennai.com/putting-toilets-on-the-map/ http://www.quora.com/What-percentage-of-mobile-phone-users-in-India-are-smart-phone-users http://www.chennai.org.uk/languages.html http://timesofindia.indiatimes.com/india/Indiaspeak-English-is-our-2nd-language/articleshow/5680962.cms http://timesofindia.indiatimes.com/city/chennai/After-years-Chennai-to-get-new-toilets/articleshow/45598283.cms http://timesofindia.indiatimes.com/city/chennai/As-firms-shy-away-corporation-may-build-toilets/articleshow/20009542.cms http://blogs.wsj.com/indiarealtime/2014/10/08/why-many-indians-cant-stand-to-use-the-toilet/ http://www.boozallen.com/media/file/Effectiveness-of-Crowdsourcing_VP.pdf
http://www.wateraid.org/where-we-work/page/india
‘’Vodaphone Statistics’’ Simar, Bhawna Bhabi
‘’Sanitation Situation’’ Taneja, Harmeet
Agenda
● Proposal Overview
● Innovative data gathering strategies to map toilets into software ● Recommend cities to launch the Toilet Run mobile app
● Gantt chart
Proposal
● Prior to 10,000 users Toilet Run must form strategic partnerships with proactive municipalities and NGOs
● After 10,000 users Toilet Run can utilize crowdsourcing to build on the existing database.
● Toilet Run should launch in Bangalore, Delhi, and
Chennai.
Data Collection
Government Collaboration
●
In October 2014, Prime Minister Modi formally began the
“Clean India” Campaign. By 2019, 1,200,000 public toilets will be constructed across India.
●
As of May 2015, 14 corporations have pledged to help in construction of 3,195 new toilets.
●
71 Public Sector Undertakings in India supported the construction of 86,781 new toilets
Data Collection: NGO partnership
●
50+ identified Sanitation NGO’s listed in India
●
Many organizations have already mapped out toilet locations. ●
Groups such as WaterAid India and Gramalaya have created community toilet management programs for
sustainable