Presidential Advertisement Analysis

For the last couple of years I have not watched any television and likewise from that I missed all the advertisements that appear on T.V., but I do remember all the different campaigns that were run for the last presidential election. I remember one advertisement in particular that Mitt Romney endorsed and it in he described the two policies that he and Barack Obama had on the poor and middle class families. In the ad Romney stated that both he and Obama cared for the poor and middle class families, but he stated that his policies was different than Obama because his would actually make a change. This would be done by his four year plan of creating 12 million jobs, which would help people of wealth fair and strength the middle class. While
this is a great thing if he follows through with his plan, he still happens to leave out a lot of information on the subject. For example, he never stated how he would follow through with his plan instead he just said it was better than Obama's. He also did not even state how his plan would be better than Obama's, he only stated that Obama's plan was bad. This type of advertisement is called card stacking because he tries to get everyone to believe his policy by stating all the good things about it, but he leaves out the information on how he would do that or how it was better than other policies.