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Pricing Analytics

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Pricing Analytics
Banking Customer Insight
Pricing Analytics
2011
Copyright © 2010 Accenture. All Rights Reserved.

Document Overview
Banking Customer Insight : Pricing Analytics

Title

Description

Sponsors

Developers

Updated

The document briefly describes the concept & methodology adopted in the field of Pricing Analytics
Edwin VanderOuderaa (edwin.vanderouderaa@accenture.com)
John T Mchugh (john.t.mchugh@accenture.com)
Sanjay Ojha(s.ojha@accenture.com)
Gaurav Goyal (gaurav.a.goyal@accenture.com)
Rajat Mawkin (rajat.mawkin@accenture.com)
Anand Premsundar (anand.premsundar@accenture.com)

January 2011

Copyright © 2010 Accenture. All Rights Reserved.

2

Agenda

•

Market Trends
•

Accenture Differentiator
•

Accenture Point of View
•

Analytics Engine
•

Delivery Solution

•
Copyright © 2010 Accenture. All Rights Reserved.

Case Study/Credentials
3

Agenda

•

Market Trends
•

Accenture Differentiator
•

Accenture Point of View
•

Analytics Engine
•

Delivery Solution

•
Copyright © 2010 Accenture. All Rights Reserved.

Case Study/Credentials
4

Advanced Pricing capability is a key success factor for a
Financial Services organization in the current market scenario
Global trends in the market
Credit pricing is a key lever to book new clients while ensuring profitability & optimizing risk level

Importance of pricing optimization
•

Every 1% improvement in…*

…but it is too often priced on risk measurement (with limited estimation of marketing / client potential)

Copyright © 2010 Accenture. All Rights Reserved.

…yields this much in incremental pre-tax contribution per annum

Pricing

$6-7M

Loan Losses

Service pricing based on the fee-based income is a key revenue lever
• Service pricing for the key advisory financial planning/wealth management services accounts for a major portion of the bank‟s revenues. • Service price increase has been used to compensate
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