Principles of Business Sba (Example
[pic]Be Powerful, Be Pretty, Be Glamorous
Establishing a Business: Marketing
[pic]
Student Name: Briana Brathwaite
Registration Number:
Name of School:
Territory:
Year:
Table of Contents
Description of the Business………………………………………………………3
Organization of Marketing Department………………………………………….4
Marketing………………………………………………………………………...4
Market Research(target population)…….…………………………………...4
Price…………..……………………………………………………………...5
Competitors…………………………………………………………………..5
Substitutes……………………………………………………………………5
Sales forecast………..……………………………………………………….5
Product/service…………………………………………………………………..6
Pricing Strategy………………………………………………………………….6
Place……………………………………………………………………………...6
Promotion mix……………………………………………………………………6
Government Regulations…………………………………………………………7
Use of technology………………………………………………………………..7
Customer Complaints……………………………………………………………7
Ethical Issues…………………………………………………………………….7
Bibliography
Appendix
The type of business in which I am involved is the cosmetic industry, operated as a partnership. The name of the store is Glambition (Be Powerful, Be Pretty, Be Glamorous) targeting an international market of adult women whose mission is to glamorise women and enhance their facial beauty.
The business is owned and operated by Briana Brathwaite and Stacy Bryant and has been opened since November 6, 2010. The contact info. is as follows:
Email: brialuren25@hotmail.com Telephone: (246) 427-8565 Website: www.glambition.com
Opening hours are as follows:
Monday - Saturday 10:00 a.m. - 9:00 p.m.
Online shopping is also available
ORGANIZATION OF MARKETING DEPARTMENT
In the business their will be 11 members of staff per store.
[pic]
Roles of Staff
Establishing a Business: Marketing
[pic]
Student Name: Briana Brathwaite
Registration Number:
Name of School:
Territory:
Year:
Table of Contents
Description of the Business………………………………………………………3
Organization of Marketing Department………………………………………….4
Marketing………………………………………………………………………...4
Market Research(target population)…….…………………………………...4
Price…………..……………………………………………………………...5
Competitors…………………………………………………………………..5
Substitutes……………………………………………………………………5
Sales forecast………..……………………………………………………….5
Product/service…………………………………………………………………..6
Pricing Strategy………………………………………………………………….6
Place……………………………………………………………………………...6
Promotion mix……………………………………………………………………6
Government Regulations…………………………………………………………7
Use of technology………………………………………………………………..7
Customer Complaints……………………………………………………………7
Ethical Issues…………………………………………………………………….7
Bibliography
Appendix
The type of business in which I am involved is the cosmetic industry, operated as a partnership. The name of the store is Glambition (Be Powerful, Be Pretty, Be Glamorous) targeting an international market of adult women whose mission is to glamorise women and enhance their facial beauty.
The business is owned and operated by Briana Brathwaite and Stacy Bryant and has been opened since November 6, 2010. The contact info. is as follows:
Email: brialuren25@hotmail.com Telephone: (246) 427-8565 Website: www.glambition.com
Opening hours are as follows:
Monday - Saturday 10:00 a.m. - 9:00 p.m.
Online shopping is also available
ORGANIZATION OF MARKETING DEPARTMENT
In the business their will be 11 members of staff per store.
[pic]
Roles of Staff
Bibliography: The business is owned and operated by Briana Brathwaite and Stacy Bryant and has been opened since November 6, 2010. The contact info. is as follows: Email: brialuren25@hotmail.com