General Description
Business Description (a)
Procter and Gamble (P&G) is a corporation committed to the simple idea of improving the lives of the world’s consumers every day. P&G grows by touching and improving more consumers’ lives in more parts of the world. The company’s products extend and distribute to 180 countries around the world.
Product Line
P&G products exist to assist and relieve workload for consumers in three main aspects of everyday life. They have classified their products as follows: Beauty & Grooming, Health & Well-Being, and Household care.
Product Examples
|Beauty & Grooming |Health & Well-Being |Household Care |
|Pantene |Oral-B |Bounty |
|Braun |Tampax |Dawn |
|Olay |Vicks |Cascade |
|Cover Girl |Pringles |Duracell |
http://www.pg.com/en_US/brands/index.shtml
Company History
Founded by William Procter and James Gamble in 1837, Procter and Gamble rose to the success it has today by a very honest means of providing consumers with quality products. Both men were immigrants who started the company by selling soap and candles. However, the candle production slowed in the 1850’s when the light bulb was reinvented. Things looked up when the U.S. government sought out P&G for large quantities of soap for Union soldiers during the civil war. The increase of demands gave P&G the funds needed to investigate ways of increasing production while consuming less time and resources. This boost would lead to more lines of