Change Management - PTCL
Change Management - PTCL
Table of Contents PTCL Journey 3 Need for Change 4 Vision 4 Environmental Scan 5 Pest Analysis 5 SWOT Analysis 6 Problem Statement 8 Strategy Formulation 9 Strategy Implementation 10 Strategy Evaluation 14 Critical Analysis 15 ADKAR 16 7S Framework 17 The Seven Elements: 18 Style 19 Staff 19 Skills 19 Snyders’s Diagnostic Model 19 Conclusion 22
PTCL Journey
Pakistan Telecommunication Company Limited (PTCL) is a mega corporation and a leading telecommunication authority in Pakistan. The corporation provides and enforces policies for the telephonic services nation-wide and is the backbone for country's telecommunication infrastructure despite arrival of a dozen other telecommunication corporations, including Telenor Corps and China Mobile Ltd. The corporation managed and operates around 2000 telephone exchanges across the country, providing the largest fixed line network. Data and backbone services such as GSM, CDMA, Broadband Internet and IPTV are an increasing part of its business.
In 1947 it started as POST and Telegraph department. Later in 1962 it was separated from POST department and telecom services were added. It was renamed to Pakistan Telegraph and Telephone department. In 1996 PTCL was formed and the company was listed in Stock Exchanges of Pakistan. PTCL formed its subsidiaries for mobile and Internet in 1998 and after the Telecom policy was formalized in 2000 Ufone and Pakent were launched in 2001. In 2005 26% shares were sold to Etisalat though open bidding and Etisalat received management control of the company. In 2008 PTCL launched Smart TV service and in the next year they launched EVO wireless Internet.