Project Charter
Project Charter Document
Project Name: ACM Composites top quality custom-made NHL pro players stick production
Department: Sales department, Marketing, Financial, Engineering
Focus Area: Research,pofessional development, financial management
Product/Process: Hockey Sticks
Prepared By
Document Owner(s)
Project/Organization Role
Gary Whittacker
Owner(Marketing Person)
Rémi Lussier
Owner(Manufacturing of composite hockey sticks and thermoset molded parts for defense, energy and transportation sectors)
Marcel Jean
Daniel Gaten
Technician+production
Steve Veillette
Logistics
PROJECT DEFINITION
CORPORATE PROJECT PURPOSE:
Because the company is currently considering the possible penetratation of the pro player segment of this market; of its manufacturing sites in Quebec, it needs development of quality custom-made stick, time efficiency and availability of resources to make a decision.
CRITICAL SUCCESS FACTORS:
1. Be able to deliver this 100% custom stick to the team within 7 days from receiving the order.
2. Design and production must be well organized and cost efficient
PROJECT GOALS:
1. To develop a new generation stick for professional hockey players. The stick has to have a custom made blade and shaft at the desire of the player
PROJECT STRATEGY
1. Involve market and economics(tall purchases are made in us dollars) research
2. To be open with the employees and other interested stakeholders and try the first samples of the product on professionals.
COMMUNICATIONS STRATEGY
1. To create value for professionals to use and brand loyalty towards ACM composites
2. To provide link with the resource suppliers to be able to correspond to the demand from the hockey companies
END PRODUCTS:
-gives a new segment development- pro player part of the market composite material hockey sticks
-provides a defense towards losing hockey stick from composite material from China
-provides and economic analysis of such an
Project Name: ACM Composites top quality custom-made NHL pro players stick production
Department: Sales department, Marketing, Financial, Engineering
Focus Area: Research,pofessional development, financial management
Product/Process: Hockey Sticks
Prepared By
Document Owner(s)
Project/Organization Role
Gary Whittacker
Owner(Marketing Person)
Rémi Lussier
Owner(Manufacturing of composite hockey sticks and thermoset molded parts for defense, energy and transportation sectors)
Marcel Jean
Daniel Gaten
Technician+production
Steve Veillette
Logistics
PROJECT DEFINITION
CORPORATE PROJECT PURPOSE:
Because the company is currently considering the possible penetratation of the pro player segment of this market; of its manufacturing sites in Quebec, it needs development of quality custom-made stick, time efficiency and availability of resources to make a decision.
CRITICAL SUCCESS FACTORS:
1. Be able to deliver this 100% custom stick to the team within 7 days from receiving the order.
2. Design and production must be well organized and cost efficient
PROJECT GOALS:
1. To develop a new generation stick for professional hockey players. The stick has to have a custom made blade and shaft at the desire of the player
PROJECT STRATEGY
1. Involve market and economics(tall purchases are made in us dollars) research
2. To be open with the employees and other interested stakeholders and try the first samples of the product on professionals.
COMMUNICATIONS STRATEGY
1. To create value for professionals to use and brand loyalty towards ACM composites
2. To provide link with the resource suppliers to be able to correspond to the demand from the hockey companies
END PRODUCTS:
-gives a new segment development- pro player part of the market composite material hockey sticks
-provides a defense towards losing hockey stick from composite material from China
-provides and economic analysis of such an