CH. 5 49. Which of the following describes e-commerce? A) Buying products from each other B) Buying services from each other C) Selling services from each other D) All of the above
Answer: D Page: 238 Difficulty: Medium
50. Which of the following is part of the four main segments for e-commerce? A) B2B B) B2C C) C2B D) All of the above
Answer: D Page: 238 Difficulty: Easy
51. Which segment do eBay, Amazon.com, and LandsEnd.com belong? A) B2Bs B) B2Cs C) C2Bs D) C2Cs
Answer: B Difficulty: Medium 52. Which segment focuses on consumers dealing with each other? A) B2B B) B2C C) C2B D) C2C
Answer: D Page: 240 Difficulty: Medium
53. Which segment is eBay an example? A) B2B B) C2B C) C2C D) None of the above
Answer: D Page: 240 Difficulty: Medium
54. Which segment is most of the media 's attention focused on? A) B2B B) B2C C) C2B D) C2C
Answer: B Page: 240 Difficulty: Easy
55. In which segment is the dollar volume of e-commerce expected to be concentrated? A) B2B B) B2C C) C2B D) C2C
Answer: A Page: 240 Difficulty: Medium
56. What combines purchase requests from multiple buyers into a single large order, which justifies a discount from the business? A) Digital divide B) Global digital divide C) Demand aggregation D) None of the above
Answer: C Page: 249 Difficulty: Easy 57. The best products to sell in B2C e-commerce are: A) Small products B) Digital products C) Specialty