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Project Management and E-commerce Website

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Project Management and E-commerce Website
UNIVERSITI UTARA MALAYSIA
KOLEJ PERNIAGAAN
PROGRAM PENGURUSAN TEKNOLOGI
SEMESTER KEDUA 2010/2011 (A102)

KOD KURUS : BJIB 3143

KURSUS : ELEKTRONIK DAGANG
KUMPULAN : A
PENSYARAH : FAISAL ZULHUMADI
TUGASAN : PROJEK KUMPULAN
TAJUK : PROJEK E-DAGANG
PERATUSAN : 30%
TARIKH HANTAR : 30 APRIL 2011

You are required to form a group with 5-6 members in each group. A group leader must be nominated and stated in the final report. Once the group is formed, you must choose which type of final e-commerce project you would like to do.

1a. E-COMMERCE BUSINESS PROPOSAL
For this section, your group is required to produce a complete business proposal for implementing an e-commerce website. This e-commerce website can provide both products and/or services. You are not limited in the type of product/service your group wants to offer. The final output for this type of project is a report. Several things that you have to consider are: 1. Physical setting for the product: You are trying to sell someting in YOUR HOME TOWN!! 2. Who are the project members (key positions) ? 3. Who are the target customers (students, entrepreneurs, office workers, etc.) ? 4. What products/services to offer? 5. How about the pricing? 6. What are the strategies to be considered? 7. Have we thought about a marketing mix (PPPP)? 8. SWOT? Enviromental scanning? Competitor analysis? 9. How about a marketing survey? 10. What about the logistics? 11. What are the UUM policies involved? 12. What about advertising (billboards, flyers, UUM radio, TV, etc. ) ? 13. What is the estimated budget? 14. WBS? Gantt chart? PERT chart? 15. What is the plan for implementation? 16. OTHER CONSIDERATIONS THAT ARE APPROPRIATE!!!
Bottom line is: You have to be convincing! Imagine you are trying to apply for a bsuiness loan.
Minimum: 30++ pages of text and figures. Use templates these templates as reference:
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