Project: Marketing and Soap
STUDENT DECLARATION
I, Ankit Chaturvedi, hereby declare that the research report entitled “Comparative study & marketing strategies of HUL Soap” is partial fulfillment for the awarded of Degree of BACHELOR BUISNESS ADMINISTRATION. The work has been carried out at Unique COLLEGE, BHOPAL and is an authentic record of our own work.
Date:
Place:
Ankit Chaturvedi
B.B.A. VI Sem
PREFACE
Projects and research works are integral part of academic curriculum. During the process a student gets an opportunity to study the market scenario and set the practical aspects of theory which makes the concept clear.
This is an outcome of the research work and study of market that undertaken on the subject related to “Comparative study & marketing strategies of HUL Soap” for the partial fulfillment of Bachelor of Business Administration.
The project is done with the objective to study the Purchasing Procedure of soaps. This study and research is also to understand the value of sales and ads promotion campaign so also the perception of soaps users and its circulation power.
This project has been analyzed by meeting a proper number of soap users in NCR region by direct interviews and questionnaire method. It has been quite exciting and enjoying experience to perform this job.
My detailed research and analysis has been followed in a sequential manner. It has been presented hereby.
ACKNOWLEDGE
Business World is very much competitive and moving fast with lots of changes every minute in strategies and policies of market.
This work is a synergistic product of many minds. I am grateful for the inspiration and wisdom of many thinkers and for the trans-generational sources and roots of this wisdom.
It has been a great opportunity to undertake research on the subject Comparative study & marketing strategies of HUL Soap. No amount of words can express the benevolence and supportive help given to me by my guide Dr. Rahul Chaturvedi (HOD).
I
I, Ankit Chaturvedi, hereby declare that the research report entitled “Comparative study & marketing strategies of HUL Soap” is partial fulfillment for the awarded of Degree of BACHELOR BUISNESS ADMINISTRATION. The work has been carried out at Unique COLLEGE, BHOPAL and is an authentic record of our own work.
Date:
Place:
Ankit Chaturvedi
B.B.A. VI Sem
PREFACE
Projects and research works are integral part of academic curriculum. During the process a student gets an opportunity to study the market scenario and set the practical aspects of theory which makes the concept clear.
This is an outcome of the research work and study of market that undertaken on the subject related to “Comparative study & marketing strategies of HUL Soap” for the partial fulfillment of Bachelor of Business Administration.
The project is done with the objective to study the Purchasing Procedure of soaps. This study and research is also to understand the value of sales and ads promotion campaign so also the perception of soaps users and its circulation power.
This project has been analyzed by meeting a proper number of soap users in NCR region by direct interviews and questionnaire method. It has been quite exciting and enjoying experience to perform this job.
My detailed research and analysis has been followed in a sequential manner. It has been presented hereby.
ACKNOWLEDGE
Business World is very much competitive and moving fast with lots of changes every minute in strategies and policies of market.
This work is a synergistic product of many minds. I am grateful for the inspiration and wisdom of many thinkers and for the trans-generational sources and roots of this wisdom.
It has been a great opportunity to undertake research on the subject Comparative study & marketing strategies of HUL Soap. No amount of words can express the benevolence and supportive help given to me by my guide Dr. Rahul Chaturvedi (HOD).
I