Submitted to:
MARKETING DEPARTMENT
Liberty Puram, Kutail
In Karnal District
Submitted By:
Aarti Sandhu
MBA 2nd Year
Submitted by: Aarti Sandhu MBA 2011-2013 JINDAL GLOBAL BUSINESS SCHOOL
Mentor: Mr. Amit Arora Marketing & Sales Manager Marketing Department Liberty Shoes limited
ACKNOWLEDGEMENTS:
I would like to thank many people who helped turn the idea and concepts of this project.
Any research work is never an individual effort. It is contributory effort of many hearts & heads. I take this opportunity to express my appreciation & gratitude to all those, with whom I worked, interacted and whose insides and thoughts help me in furthering my knowledge and completion of my project report. * First, I would like to convey my heartfelt appreciation to Mr.Amit Arora, my mentor for his valuable suggestions and guidance in the project with constant editing and fine-tuning in the project report. * Prof. Dwarika Parsad Uniyal displayed exemplary patience and good humour for guidance in the project report. * All my seniors of marketing Department, for their cooperation and valuable suggestions. * All my colleagues, who responded enthusiastically to all my queries.
I would like to extend my thanks to MR. Saini HR manager. liberty shoes Ltd. who exceeded to my request and allowed me to work on this project.
Date: 13 July, 2012. (Aarti Sandhu)
TABLE OF CONTENTS
TITLE PAGE NO.
Acknowledgement
Abstract
INTRODUCTION RESEARCH METHODOLOGY INDUSTRY PROFILE
References: * www.indiamart.com/ * www.tradeindia.com/ * en.wikipedia.org/wiki/Supplier * Company Annual Report 2010-2011 * www.trivology.com/articles/412/what-are-suppliers.html * www.indiabusinesshub.com/what-are-suppliers/ * http://www.ihmctan.edu/PDF/notes/Research_Methodology.pdf