At the outset I would like to take this opportunity to thanks Mr. S. N. Mahapatra, Assistant Vice President and Mr. Sri Nath Yadav, Deputy Area Manager , Bajaj Allianz for making me realize new dimensions which earlier seemed beyond the scope of vision for me by allowing me to carry out my summer training at this rapidly progressing company.
I also thank Mr. Santosh kumar Srivastava Sr. Sales Manager, Bajaj Allianz for helping me to carry out the project successfully through untiring guidance as my project head.
I place on record my deep sense of gratitude to Prof.(Dr.) Moinuddin Ahmad H.O.D M.B.A Azad Institute Of Engineering & Technology for his warm encouragement towards attending summer training programme
I would like to express my gratitude to Mrs. Farida Khan , Faculaty , A.I.E.T. for her expert guidance on the technicalities of the project..
PREFACE
The importance of an academic course would gain advantage and acceptance of the true form, only through practical experience. Hence it is quite necessary to put the theories into talk. It is rigidly accepted that the theory widens one’s thinking horizons viz. Concepts of marketing philosophies, but practice indicates the modern marketing and used in variety of settings of products.
The summer training programmers are designed to give the manager the future of the corporate happenings and work culture. These real life situations are entirely different from the stimulated exercise enacted in an artificial environment inside the summer training programmers and designed, so that the manager to tomorrow do not feel ill case when the time comes to shoulder responsibilities. Practical exposure for the MBA students is very necessary because what they study in the classroom is not the reality. Situation in the market is unknown and very much unpredictable. So the practical experience is very much necessary this is made possible with the summer training project in Bajaj Allianz