Promotional Mix
Unit 9 – P1
The promotional mix for Cadbury Crème Egg
Cadbury crème egg sponsored the London 2012 Olympic Games. They promoted their products with promotions such as an egg with yolk could give you the chance to win £1000. Cadburys crème eggs advertise their products on TV, in magazines and also on the radio. The target audience for Cadburys crème egg is teenagers from the ages of 13 – 19. Cadburys crème eggs use teenagers in their television advertisements to like it with their target audience and attract the attention of teenagers.
The promotional mix for Red Nose Day
Red nose day is advertised in the UK using many different promotional techniques. They use television advertisements as well as posters, adverts in magazines and on major radio stations. They also promote the day by giving out red noses to local schools and shops and business, for them to sell in order to make money for charity. This is a good way as the item they sell attracts an eye of potential buyer and the money is going to a good cause. Red nose day is public related and they have various celebrities each year raising the awareness of the day. The red nose day campaign is a campaign which raises money from people in the UK to donate to the less fortunate in third world countries, mainly Africa. This is also backed by many businesses such as supermarkets, to high street shops. For example Sainsbury’s and T-Mobile both raise money for the red nose day
The promotional mix for Cadbury Crème Egg
Cadbury crème egg sponsored the London 2012 Olympic Games. They promoted their products with promotions such as an egg with yolk could give you the chance to win £1000. Cadburys crème eggs advertise their products on TV, in magazines and also on the radio. The target audience for Cadburys crème egg is teenagers from the ages of 13 – 19. Cadburys crème eggs use teenagers in their television advertisements to like it with their target audience and attract the attention of teenagers.
The promotional mix for Red Nose Day
Red nose day is advertised in the UK using many different promotional techniques. They use television advertisements as well as posters, adverts in magazines and on major radio stations. They also promote the day by giving out red noses to local schools and shops and business, for them to sell in order to make money for charity. This is a good way as the item they sell attracts an eye of potential buyer and the money is going to a good cause. Red nose day is public related and they have various celebrities each year raising the awareness of the day. The red nose day campaign is a campaign which raises money from people in the UK to donate to the less fortunate in third world countries, mainly Africa. This is also backed by many businesses such as supermarkets, to high street shops. For example Sainsbury’s and T-Mobile both raise money for the red nose day