Pros And Cons Of Filter Bubble
The speech given by Eli Pariser is about introducing the term “Filter Bubble” to the audience. One day while scrolling on his facebook news feed, Praiser noticed there is a filtering of information shown as he compared it to his friends. Praiser described Filter Bubbles as personalized filters integrated into search engines using unique website algorithm to selectively presume what information flows into this unique bubble of your own. According to Pariser, the problem is that the internet is showing information that what we want to see rather than what we need to see. This information is filtered in terms of the person’s position, browsing history, and even personal interest. In other words, Filter Bubbles enable every individual on the web
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Pariser also emphasized that the web needs a new group of gatekeepers to modify the codes they are writing such that the search results are not just keyed to relevance. Personally, I acknowledge the existence of filter bubbles and the problems that arises based on what Praiser is trying to explain but having information filters in the web have its advantage too. I feel that there are more pros as compared to cons in the idea of filter bubble unlike described by Pariser. As Pariser points out in his transcript “filter bubble is your own personal, unique universe of information that you live in online”, I have no disagreement on Pariser’s idea that a lot of information might be filtered out by the tech giants, but at the same time I also believe there are reasons behind them doing so. The world-wide web consists of trillions of information and is increasing in a daily basis, not removing some of the information in the web requires everyone to spend more time looking for their intended information which I think is a waste of time and resources. In the world of fast pace technology, processes and procedures are constantly being upgraded to improve productivity and efficiency, the key of making that a reality is by saving time. Given an example in which there are no filter bubbles
Pariser also emphasized that the web needs a new group of gatekeepers to modify the codes they are writing such that the search results are not just keyed to relevance. Personally, I acknowledge the existence of filter bubbles and the problems that arises based on what Praiser is trying to explain but having information filters in the web have its advantage too. I feel that there are more pros as compared to cons in the idea of filter bubble unlike described by Pariser. As Pariser points out in his transcript “filter bubble is your own personal, unique universe of information that you live in online”, I have no disagreement on Pariser’s idea that a lot of information might be filtered out by the tech giants, but at the same time I also believe there are reasons behind them doing so. The world-wide web consists of trillions of information and is increasing in a daily basis, not removing some of the information in the web requires everyone to spend more time looking for their intended information which I think is a waste of time and resources. In the world of fast pace technology, processes and procedures are constantly being upgraded to improve productivity and efficiency, the key of making that a reality is by saving time. Given an example in which there are no filter bubbles